Valencia CBi Launches New Products

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The Valencia CBi has just launched its new small corporate meeting and event catalogue.

Aware of the new needs of companies when organizing their meetings, the Valencia CBi is promoting its new catalogue of peaceful venues in natural settings, with excellent cuisine and all that is required for a successful meeting or event.

Among its most notable products are unique meeting venues (wineries, monasteries, etc.), corporate retreats, micro-meetings, meetings “with a flavour”, and eco-meetings; a new style of meeting combining business objectives with leisure activities and relaxation in natural settings.

Furthermore, the Valencia CBi has created profiles in different social networks with the aim of promoting the province’s inland destinations. The newly created profiles on Facebook and on Twitter allow users interested in this product to discover firsthand the Valencia CBi’s products and services.

In addition, the Valencia CBi has launched an e-mail campaign featuring an assuming story in which the protagonists discover the meeting resources of the province’s interior.

The Valencia CBi is a pioneering initiative in Spain implemented by the province’s public and private sectors (the Provincial Tourist Department, the Provincial Government of Valencia, and the Hotel Union of the Province of Valencia) to promote the province’s interior as a MICE destination. The growing demand for different meeting venues and the need to break with the seasonal use of the province’s inland destinations (many frequented during weekends and holidays) make this a pioneering and beneficial initiative.

CBi launches new products

Published
05/10/2010