The Malaga Tradeshow and Congress Centre (FYCMA) and the Public Agency for the Management of Picasso’s Museum-Birthplace and other museums and cultural venues – including the Collection of the Russian Museum of St Petersburg, and the Centre Pompidou Malaga – have renewed their collaboration agreement as regards joint promotional actions.
The Malaga Tradeshow and Congress Centre (FYCMA) and the Public Agency for the Management of Picasso’s Museum-Birthplace and other museums and cultural venues – including the Collection of the Russian Museum of St Petersburg and the Centre Pompidou Malaga – have recently renewed the collaboration agreement that they first signed last year and whose aim is to develop joint promotional actions that promote the cultural offerings of the aforementioned museums among the delegates and visitors at the events held at the centre.
Under this agreement, FYCMA will promote these museums at the events held at the centre. Likewise, it will provide delegates, visitors, and external organizers at its events with relevant information with the aim of encouraging them to visit them as a complementary leisure activity.
For their part, the museums will offer delegates and exhibitors special conditions, thus reinforcing Malaga’s position as a conference and meeting destination, not only due to their specialized offerings, but also to their cultural facilities. Furthermore, complementary activities for the different events held at FYCMA will be organized, such as guided visits, above all for international opinion leaders.
