Congress and Cultural Tourism Next Year’s Priority for Bulgaria

In a conference held recently, the Bulgarian State Tourist Agency, the Bulgarian Federation for Congress Tourism, and the Sofia Convention Bureau decided that the priority for 2008 will be the promotion of the country as a business and cultural tourism destination. The overall aim will be that of positioning Bulgaria among the top ten business tourism worldwide.

This year, business travel in Bulgaria is expected to represent 22% of all incoming travel. The average stay of business tourists is three days and congress delegates mainly choose four- or five-star hotels. The statistics also indicate that the cost of organizing a congress meeting is in the region of $3,000.