According to Exploramas New Times Call for New Proposals

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On many occasions, the low cost concept is mistakenly associated with low prices and hence with low value.

According to Exploramas, this is wrong because the low cost concept is based on the idea of breaking down services, leaving their essence intact and allowing the client/consumer to design his or her own service package and pay for it.

Based on this idea, and within the framework of the Low Cost-High Value project launched last year, Exploramas has developed a new event, deconstructing the successful Enigma and creating a new product called “City Break”.

For further information, e-mail Exploramás at info@exploramas.es.

Published
25/06/2009