Benidorm becomes this week national epicenter of congress tourism

Benidorm turismo de congresos

On the 21st and 22nd, the city will host the Meeting on Meeting Tourism and the annual general assembly of the Spain Convention Bureau, in which 56 destinations specialising in the organisation of professional events will take part.

Benidorm will host this Thursday and Friday, February 21 and 22, the Meeting on Meeting Tourism and the Annual General Assembly of the Spain Convention Bureau, the main meeting of the MICE sector -Meetings, Incentives, Conventions and Exhibitions- at the national level and which will meet 56 congress destinations.

For two days, professional experts will share with the representatives of this Network of Congress Cities (created within the framework of the Spanish Federation of Municipalities and Provinces) the novelties and innovations experienced by the constantly evolving MICE market.

The mayor, Toni Pérez, who will host this event, highlighted that "this year's meeting focuses on the DTI theme, in which Benidorm is a benchmark after having become the first certified Intelligent Tourist Destination in the world. "From our experience and with the authorized voices of the best experts in the country in the field we will address the opportunities that the DTI offers for congress tourism," he added, "exploring the possibilities posed for this segment innovation, accessibility, sustainability, technology and governance.

"This is - has meant - a very important conference, which from the field of training, experiential and training, again allow Benidorm to position as a benchmark for the holding of conferences.

On Thursday 21 will be held the first day of the meeting, which is scheduled three working tables. In addition to the mayor, the president of the Spain Convention Bureau and mayor of Las Palmas de Gran Canaria, Augusto Hidalgo; Antonia Alomar, director of the Cabinet of the Secretary of State for Tourism; the director general of Organization and Resources of the FEMP, Mª Eugenia Simarro; the vice-president of the Diputación de Alicante and provincial deputy for Tourism Promotion, Eduardo Dolón; and the regional secretary of Tourism of the Generalitat Valenciana, Francesc Colomer, will participate in the inauguration.

The first of the working groups is entitled 'Intelligent Tourist Destinations: How do technologies influence the experience of a tourist meeting', and it will take part in the manager of Visit Benidorm, Leire Bilbao. The second table will deal with 'Technologies applied to the experience of meeting tourists', and the third, and in the afternoon, will focus on 'Sustainability and Meeting Tourism'.