Innovation and growth at IMEX 08

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The organisers of IMEX report increased participation from all sectors of the industry and from across the world at this year’s Frankfurt show, which is scheduled to be held at Hall 8 of the Messe Exhibition Centre from 22-24 April 2008. Together with a rise in the number of hosted buyer groups and a forecast increase in the number of key German decision-makers attending, the organisers are predicting the busiest and largest show to date.

IMEX is the essential worldwide exhibition for meetings and incentive travel. In 2007, 3,400 exhibitors attended from 150 countries, representing national and regional tourist offices, major hotel groups, airlines, destination management companies, service providers, trade associations, and more. Over 3,500 hosted buyers from 57 world markets visited IMEX 2007, contributing to a total of 8,300 visitors for the show’s busiest three days ever.

IMEX 2008 reinforces strong lead on green issues
IMEX will become the first exhibition in its sector to use completely biodegradable and recyclable badges. In common with many other shows, IMEX traditionally used to print over 21,000 plastic badges and the same number of plastic badge holders. In a further effort to give suppliers of environmentally friendly products and services a higher profile, IMEX will be also highlighting their credentials in the exhibitors’ manual.

IMEX already makes every effort to source food, flowers and other perishable supplies from local, seasonal growers. This year, exhibition stand construction teams will also be faced with stricter waste and disposal policies. Paper usage is also on target to be lower than ever before thanks to enhancements in the interactive messaging and information services available on the IMEX Mobile Exhibition Assistant.

Event Planner Spain at IMEX 08
Sandra Berbee, director of Event Planner Spain, will be exhibiting at Stand E400. Those wishing to fix an appointment should ring her on +34 610 520 838 or e-mail her at info@eventplannerspain.com.

Published
15/03/2008