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活动与新闻 » Internet

294 news articles found (sort by date, views)

One hundred and thirty hotels operated by Meliá Hotels International obtain TripAdvisor’s Certificate of Excellence

One hundred and thirty hotels operated by Meliá Hotels International obtain TripAdvisor’s Certificate of Excellence 03/06/2015. Fifty-eight of them enter the "Hall of Fame" after five consecutive years of certification.TripAdvisor, the most important travel opinion website in the world, has awarded 130 hotels operated by Melia Hotels ...
Views: 718

Turning Distraction into Action – Second Screen Technology for Meetings

Turning Distraction into Action – Second Screen Technology for Meetings 24/03/2015. The mobile revolution has happened. Nearly everyone is carrying around at least one smart mobile device and checking it an average of more than 150 times a day! Attendees are ...
Views: 1,903

Creativity Unleashed

Creativity  Unleashed 14/03/2015. Taking risks and exhibiting an entrepreneurial spirit helps CVBs stand out from the pack. We celebrate entrepreneurs. Since the early days of the Industrial Revolution through the current age of ...
Views: 2,060

Smart Hotelier’s 2015 Top 10 Digital Marketing Resolutions

Smart Hotelier’s 2015 Top 10 Digital Marketing Resolutions 03/03/2015. Today’s hotelier has a world of opportunities available to help them increase direct online bookings and revenues. Technology developments such as Responsive Website Design, Dynamic Content Personalization, Dynamic Rate Marketing, Reservation Abandonment ...
Views: 2,073

The Internet of Things and its Impact on Tradeshows and Events

The Internet of Things and its Impact on Tradeshows and Events 04/02/2015. Hundreds of billions of sensors are deploying quietly. They will track our every move and monitor almost everything with which we interact. The Internet of Things (IOT) will transform society and will ...
Views: 2,158

The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning

The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning 21/10/2014. For the ninth year in a row, HeBS Digital announces the launch of "The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning," just in time for the 2015 budget planning season.
Views: 2,044

SEO is a Journey, Not a Destination: How to Implement an Ongoing SEO Strategy and Maximize Website Revenue

SEO is a Journey, Not a Destination: How to Implement an Ongoing SEO Strategy and Maximize Website Revenue 30/09/2014. For years now hotel marketers have claimed that search engines are on the way out as a viable marketing and distribution channel in hospitality. These claims, of course, have been followed with ...
Views: 3,500

The Top Ten Questions to Ask Your Online Media Agency

The Top Ten Questions to Ask Your Online Media Agency 21/09/2014. In the fast-paced, always-innovating online media space, hotel marketers have a newfound opportunity to invest in higher converting campaigns with increasingly smarter targeting technologies. Today’s hotel marketer must have a forward-thinking and ...
Views: 4,215

Ten Transformative Meetings Technology Trends for 2015

Ten Transformative Meetings Technology Trends for 2015 14/09/2014. These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and other meeting participants to do ...
Views: 11,271

The Shift in Desktop to Mobile and Tablet Continues to Transform Hotel Bookings in Q1 2014

The Shift in Desktop to Mobile and Tablet Continues to Transform Hotel Bookings in Q1 2014 31/08/2014. The results from Q1 of 2014 demonstrate a tremendous and continuous shift in hotel bookings and customer engagements from desktop to mobile and tablet devices. Over 36% of web visitors and nearly ...
Views: 3,016

Managing AV for Non-Techies

Managing AV for Non-Techies 23/08/2014. Educator Kassia Dellabough talks audiovisual smarts for meeting professionals in advance of her 2014 World Education Congress session.What is some of the most important AV knowledge that you’ve found meeting ...
Views: 3,066

Dynamic Rate Marketing – Hotelier’s Powerful New Weapon to Shift Share from the OTAs

Dynamic Rate Marketing – Hotelier’s Powerful New Weapon to Shift Share from the OTAs 23/07/2014. For more than a hundred years, hotel marketers have used two traditional direct-response advertising techniques: lead-in rate (“Our weekend rate starts from $199”) or a less than credible rate range (“Our Holiday ...
Views: 3,735

How can my company successfully market its content?

How can my company successfully market its content? 05/07/2014. Content marketing is not a new concept but it has been a buzzword online in the last few years. An early example of content marketing is the Michelin Guide.This now-revered ...
Views: 3,614

TripConnect: a Hotelier’s Best Friend

TripConnect: a Hotelier’s Best Friend 20/06/2014. In October 2013, TripAdvisor launched an advertising bidding tool called TripConnect, a new metasearch channel (one that aggregates all of the available online prices in a single list) that enabled hotels to ...
Views: 1,673

MPI Meeting Outlook Spring 2014

MPI Meeting Outlook Spring 2014 07/06/2014. The latest research predicts continued growth in virtual and hybrid meetings and slight shifts in budgets while reporting on the overall health of the meeting and event industry.Meeting professionals have ...
Views: 3,043

Ibiza Gran Hotel Hails in New Season with Exclusive Hospitality Offerings

Ibiza Gran Hotel Hails in New Season with Exclusive Hospitality Offerings 14/04/2014. The luxury Ibizan property is reopening this Easter with many new features, including a reinforced guest experience team.The "White Island’s" exclusive art-hotel is putting the finishing touches on its offering ...
Views: 1,915

Study Reveals that Executives Pass 16 Years of Professional Life in Meetings

Study Reveals that Executives Pass 16 Years of Professional Life in Meetings 08/04/2014. Meetings are essential for all companies. Internal, external, boring, interesting, useful, fun, individual, multitudinous, meetings come in many different shapes and sizes but rarely differ in structure or content.Many executives ...
Views: 1,802

Barcelo Sevilla Renacimiento Hotel Features New Congress and Convention Wi-Fi Network

Barcelo Sevilla Renacimiento Hotel Features New Congress and Convention Wi-Fi Network 25/03/2014. The Barcelo Sevilla Renacimiento’s new Wi-Fi network ensures optimum Internet access regardless of the number of devices connecting simultaneously and the needs of each user.Fully refurbished in 2012, the Guadalquivir ...
Views: 2,354

Eventisimo Named "Best Event Company in Spain" by El Publicista

Eventisimo Named "Best Event Company in Spain" by El Publicista 24/03/2014. El Publicista, the advertising, marketing and communication magazine, has recently ranked Eventisimo in top place in the "Best Event Company in Spain" category of its annual awards. This ranking takes ...
Views: 1,695

Luxury Rooms at Barajas T4

Luxury Rooms at Barajas T4 15/03/2014. Nearly 700sqm of facilities open 7/24 all year round.Barajas International Airport now has a room service with its own arrival hall on Floor -1 of Terminal 4 (T4), close to ...
Views: 1,955

Wearable/Ultra-portable Computers for Events

Wearable/Ultra-portable Computers for Events 13/02/2014. A new category of computers, wearable computers, are miniature electronic devices that are worn under, with or on top of clothing… and they may be coming to an event near you! ...
Views: 3,342

Event Apps to Go Global in 2014

Event Apps to Go Global in 2014 02/02/2014. In 2014, this new technology is about to revolutionize the meeting and event industry.Event apps, a technology that has emerged in the last few years, is about to go global. ...
Views: 3,813

ABTS Convention Services Launches Industry Campaign in Support of Booking Official Housing Through Associations for Medical Meetings

ABTS Convention Services Launches Industry Campaign in Support of Booking Official Housing Through Associations for Medical Meetings 06/01/2014. Over $50,000,000 lost due to "Around the Block" booking in international housing alone means major detriment to medical associations’ annual meetings revenues and hundreds of millions lost for the industry.ABTS ...
Views: 1,608

Event Planner Spain Continued to Improve and Update Services in 2013

Event Planner Spain Continued to Improve and Update Services in 2013 04/01/2014. Since being launched in 2006, the Spanish and Moroccan meeting and event resource has consistently strived to offer users and members alike the best possible service and experience.The most important ...
Views: 2,605

The Shift in Hotel Bookings from Desktop to Mobile and Tablet Accelerates in Q3, 2013

The Shift in Hotel Bookings from Desktop to Mobile and Tablet Accelerates in Q3, 2013 21/12/2013. In our article earlier this year, 'The Truth is in the Numbers: 2013 is Undoubtedly the Year of the Three Screens in Hospitality', we outlined the rapid growth in ...
Views: 3,167

The Dollars and Sense of Conference Mobile Apps

The Dollars and Sense of Conference Mobile Apps 13/12/2013. Cut printing costs and increase sponsor revenue. We all know it. You only have to look around to see everyone on mobile phones. According to the American think tank organization, ...
Views: 2,489

Preparing for Google Penguin 2.0: How To Protect Your Hotel Website

Preparing for Google Penguin 2.0: How To Protect Your Hotel Website 20/11/2013. When Google rolled out its Panda algorithm update in February 2011, it upended search engine results pages (SERPs) in a major way, affecting 12 percent of all results. The algorithm adjustment essentially ...
Views: 4,264

Site Inspection Simplified: Four Free Apps to Improve the Process

Site Inspection Simplified: Four Free Apps to Improve the Process 08/11/2013. Gone are the days when a meeting planner had to rely on making handwritten notes on a fold-out paper floor plan during a meeting facility site inspection. There are now several free ...
Views: 4,167

Fourteen Meetings Technology Trends to Watch for 2014

Fourteen Meetings Technology Trends to Watch for 2014 10/10/2013. These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and other meeting participants to do ...
Views: 145,906

Entrepreneurial Fears: How to Conquer Those Inner Demons Limiting Your Entrepreneurial Dreams

Entrepreneurial Fears: How to Conquer Those Inner Demons Limiting Your Entrepreneurial Dreams 30/09/2013. Between the conceptualization of a business idea or the recognition of a business opportunity and the actual execution of the idea or the pursuit of the business opportunity, there is a gap. ...
Views: 3,503

The Smart Hotelier’s Guide to 2014 Digital Marketing Budget Planning

The Smart Hotelier’s Guide to 2014 Digital Marketing Budget Planning 10/09/2013. Hoteliers, we have just passed the mid-year mark and it’s time to plan your digital marketing budgets for next year. Budgeting season is the ideal time to assess your business objectives, as ...
Views: 6,069

The Truth is in the Numbers: 2013 is Undoubtedly the Year of the Three Screens in Hospitality

The Truth is in the Numbers: 2013 is Undoubtedly the Year of the Three Screens in Hospitality 25/06/2013. Last year, HeBS Digital proclaimed that 2013 would be the Year of the Three Screens in Hospitality – desktop, mobile and tablet – and advised hoteliers to get ready for the "three ...
Views: 4,788

Melia Hotels International Strengthens Online Reputation Worldwide

Melia Hotels International Strengthens Online Reputation Worldwide 19/06/2013. Since 2010 the company has used online reputation management analysis as part of its management system, and achieved an overall satisfaction index of 81.1% in 2012.Melia Hotels International, the leading ...
Views: 2,876

Rural Meeting Sets Sights on Member Professionalization

Rural Meeting Sets Sights on Member Professionalization 07/06/2013. The brand offers its members education covering the following aspects: event organization; Internet and social networking; and tourism product creation.A brand marketing country houses and hotels with corporate and private ...
Views: 2,617

A Call to Arms: How to Shift Market Share from the OTAs to the Hotel Website

A Call to Arms: How to Shift Market Share from the OTAs to the Hotel Website 21/05/2013. This year, the hospitality industry is in for a lot of pain. OTA dependency continues to plague the hospitality industry, despite gains in the past three years and positive trends in all ...
Views: 5,301

A Blueprint to SEO Success: Creating Professional and Engaging Copy for the Hotel Website

A Blueprint to SEO Success: Creating Professional and Engaging Copy for the Hotel Website 04/05/2013. The property website continues to be the hotelier’s most important distribution and marketing channel. The main goal of any hotel website is to turn lookers into bookers. A number of factors ...
Views: 5,003

Do Trade Shows Still Have Value?

Do Trade Shows Still Have Value? 22/04/2013. Value is a loaded word.The worth of something is subjective, depending who’s doing the evaluating and how. When it comes to trade shows, does the organizer’s investment determine their value? ...
Views: 5,459

From Dreaming to Booking: How Facebook Graph Search Plays a Role for Hotels in the Travel Planning Process

From Dreaming to Booking: How Facebook Graph Search Plays a Role for Hotels in the Travel Planning Process 09/04/2013. With 87% of online users reporting that Social Media recommendations impact hotel choice, it is no secret that social media influences the travel planning process. With the launch of Facebook Graph Search, ...
Views: 4,054

Define Your Own Meeting Design

Define Your Own Meeting Design 25/03/2013. Unique ideas for breaking away from traditional meeting formats, whether you have five attendees or 5,000.To generate groundbreaking ideas for meetings, I first ask: "How will we engage meeting participants ...
Views: 4,641

Online Registration Tool Eventilo.com Offers Security Guarantee with HTTPS

Online Registration Tool Eventilo.com Offers Security Guarantee with HTTPS 13/03/2013. Google it and you’ll find it. Every day there is more freely accessible information available in the Internet and this is not always desirable.It is essential that the privacy of ...
Views: 2,438

2013 Hotel Mobile Technology Trends

2013 Hotel Mobile Technology Trends 28/02/2013. Mobile is an important travel planning and hotel distribution channel; a channel that hoteliers must embrace to be successful in 2013. One of the most notable developments this year is that the ...
Views: 6,438

Getting Ready for the 3-Screen Battle in 2013

Getting Ready for the 3-Screen Battle in 2013 25/01/2013. Over the past few years hoteliers have been advised repeatedly to embrace the mobile channel. Industry experts have projected staggering growth rates in leisure and unmanaged business travel bookings via the ...
Views: 4,993

The Smart Hotelier’s 2013 Top Ten Digital Marketing Resolutions

The Smart Hotelier’s 2013 Top Ten Digital Marketing Resolutions 15/01/2013. As we find ourselves in a new year full of possibilities, now is a good time to reflect on events that impacted our industry in 2012 and how you should plan your ...
Views: 5,556

Expofranquicia 2013 Launches New One-to-one Programme

Expofranquicia 2013 Launches New One-to-one Programme 14/01/2013. Available to exhibitors and visitors, this new tool will contribute to optimizing their participation at the show.Expofranquicia 2013, the 19th edition of the International Franchise Show – organized by IFEMA ...
Views: 3,155

Hybrid Across Boundaries

Hybrid Across Boundaries 25/12/2012. A hybrid meeting approach helped eBay—the company that brings strangers worldwide together to buy and sell goods online—bring its own European team together.This case study is one piece of MPI’s ...
Views: 4,835

Using Video to Promote and Extend the Life of Your Events

Using Video to Promote and Extend the Life of Your Events 19/12/2012. Internet video is seeing unprecedented growth for communication and marketing. This paper will cover the impact of this growth for promoting and extending the life of events with examples and ideas for ...
Views: 12,402

Is Hotel SEO Dead? Not by a Long Shot – More than Half of Your Website’s Revenue Depends on It

Is Hotel SEO Dead? Not by a Long Shot – More than Half of Your Website’s Revenue Depends on It 07/12/2012. Marketers love exclaiming "SEO is dead!" and heralding the next big thing that will save your website – social media, retargeting, mobile, tablets, you name it. However, regardless of what some in ...
Views: 6,559

Competitive Strategy: How to Win the Price War

Competitive Strategy: How to Win the Price War 01/12/2012. There is no business without competitions; the days of the monopolist are long gone. Regardless of how relatively new an industry may seem, a careful research will reveal two or more other ...
Views: 9,308

Thirteen Meetings Technology Predictions for 2013

Thirteen Meetings Technology Predictions for 2013 19/11/2012. These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and attendees to do their jobs ...
Views: 7,362

Prague Convention Bureau Guarantees Event Organizers Free Wi-Fi

Prague Convention Bureau Guarantees Event Organizers Free Wi-Fi 18/11/2012. As a result of recent negotiations, 90% of Prague Convention Bureau’s member hotels offer free Wi-Fi internet for conference attendees to a certain extent.Prague Convention Bureau now guarantees event organizers ...
Views: 2,709

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