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166 news articles found (sort by date, views)
02/04/2015.

PortAventura Convention Centre Hosts 2015 Edition of CEPTA Business Night


PortAventura Convention Centre Hosts 2015 Edition of CEPTA Business Night
PortAventura Convention Centre was chosen as the venue for the 2015 edition of the "Business Night", the province of Tarragona’s business event par excellence. The event, organized by CEPTA, featured a ceremony ...
(Views: 750) See more
27/03/2015.

FYCMA Incorporates Digital Identification Stamps for Tradeshow Exhibitors and Collaborators


FYCMA Incorporates Digital Identification Stamps for Tradeshow Exhibitors and Collaborators
The Malaga Tradeshow and Congress Centre (FYCMA) has developed a series of identification stamps for its in-house tradeshows so that exhibiting companies and collaborators can visually associate their brands with the shows. ...
(Views: 561) See more
26/03/2015.

Spanish Meeting and Congress Venue Study Results Out for 2015


Spanish Meeting and Congress Venue Study Results Out for 2015
For the third year running, the students of the 19th edition of the business tourism and congress and event organization master programme (MOCE) of Seville Chamber of Commerce’s business school have performed ...
(Views: 663) See more
07/03/2015.

Catalan Tourist Industry Joins Forces with Natalie Tours to Safeguard Russian Tourism in Catalonia


Catalan Tourist Industry Joins Forces with Natalie Tours to Safeguard Russian Tourism in Catalonia
One hundred and ninety of the best agents working for Natalie Tours travelled to the Costa Brava to participate in the Russian tour operator’s 18th congress.On 26 February, coinciding with ...
(Views: 931) See more
11/01/2015.

More than Fun and Games


More than Fun and Games
The video game industry seems to be growing up. Should the meeting industry follow its lead?Increasingly, I use video games to inspire new approaches on how we can design meetings. ...
(Views: 1,382) See more
05/01/2015.

New Marketing Manager at The Meetings Show to focus on Delivery of UK Visitors and Buyers


New Marketing Manager at The Meetings Show to focus on Delivery of UK Visitors and Buyers
As part of the ongoing strategy to increase UK buyers at The Meetings Show 2015, Centaur Exhibitions has appointed Sam Chance as Marketing Manager."Sam’s role is focused purely on the ...
(Views: 931) See more
27/12/2014.

How Dynamic Content Personalization Maximizes Website Revenues and Increases Customer Loyalty


How Dynamic Content Personalization Maximizes Website Revenues and Increases Customer Loyalty
Traditionally, hotel websites have served the same content to all site visitors regardless of their preferences, demographics, and even geographic location. Every website visitor is served the exact same textual and visual ...
(Views: 1,731) See more
21/10/2014.

The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning


The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning
For the ninth year in a row, HeBS Digital announces the launch of "The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning," just in time for the 2015 budget planning season.
(Views: 1,815) See more
30/08/2014.

Acceptus Gives Boost to Genalguacil International Festival


Acceptus Gives Boost to Genalguacil International Festival
Acceptus, the Seville-based firm specializing in event design and production, participated once again in the Genalguacil’s International Arts Festival, held from 31 July-14 August.Marking the festival’s 20th anniversary, the last ...
(Views: 1,154) See more
23/07/2014.

Dynamic Rate Marketing – Hotelier’s Powerful New Weapon to Shift Share from the OTAs


Dynamic Rate Marketing – Hotelier’s Powerful New Weapon to Shift Share from the OTAs
For more than a hundred years, hotel marketers have used two traditional direct-response advertising techniques: lead-in rate (“Our weekend rate starts from $199”) or a less than credible rate range (“Our Holiday ...
(Views: 3,501) See more
30/05/2014.

Seville to Host European Best Event Awards in October


Seville to Host European Best Event Awards in October
The Sevilla Convention Bureau (SCCB) has just won a key bid central to the promotion and image of Seville and its province as an international meeting and event destination.The European ...
(Views: 1,647) See more
28/05/2014.

Marcelo Molinari Appointed MICE Director by Chic Outlet Shopping


Marcelo Molinari Appointed MICE Director by Chic Outlet Shopping
Value Retail, creator and operator of Chic Outlet Shopping’s Village Collection, has just appointed Marcelo Molinari, ex-director of tourism for Spain, to the post of MICE director for the whole collection.
(Views: 1,658) See more
23/05/2014.

2014 Report Reveals Online Event Adoption and Attendance Growing


2014 Report Reveals Online Event Adoption and Attendance Growing
A new report conducted by the Virtual Edge Institute (VEI) and sponsored by Digitell Inc. analyzes trends at face-to-face and online events, and the numbers show that attendees are increasingly turning to ...
(Views: 1,641) See more
15/05/2014.

Turespaña and Association Forum to Measure Business Tourism Economic Impact for First Time


Turespaña and Association Forum to Measure Business Tourism Economic Impact for First Time
The State Secretary to the Minister for Tourism, Isabel Borrego, the President of SEGITUR, Antonio Lopez de Avila, and the representatives of the six associations comprising the Meeting and Event Industry Forum, ...
(Views: 1,820) See more
24/04/2014.

IMEX reaches 100 signatories target for meetings industry Declaration of Support


IMEX reaches 100 signatories target for meetings industry Declaration of Support
Following the signing of the IMEX Declaration of Support for the meetings and events industry by the President of the Istanbul Chamber of Commerce, the IMEX Group has now reached its first ...
(Views: 1,384) See more
31/03/2014.

The Top 10 Questions Hoteliers Should Be Asking Their SEO Vendor


The Top 10 Questions Hoteliers Should Be Asking Their SEO Vendor
With Google releasing over 500 algorithm updates each year and search engine results constantly in flux, Search Engine Optimization (SEO) best practices are always evolving. And with search engines contributing at least ...
(Views: 5,819) See more
24/03/2014.

Eventisimo Named "Best Event Company in Spain" by El Publicista


Eventisimo Named "Best Event Company in Spain" by El Publicista
El Publicista, the advertising, marketing and communication magazine, has recently ranked Eventisimo in top place in the "Best Event Company in Spain" category of its annual awards. This ranking takes ...
(Views: 1,604) See more
01/03/2014.

Growing Digital Engagement


Growing Digital Engagement
For the smart meeting professional, social media are excellent, continually evolving platforms to engage and grow your community before, during and after an event.These days, everyone knows that you have ...
(Views: 3,099) See more
21/02/2014.

Get the Most Out of Your Next Trade Show


Get the Most Out of Your Next Trade Show
Planners and exhibitors can reap maximum benefits on the show floor.A successful trade show requires a carefully orchestrated dance between planners and exhibitors, one in which each side is attuned ...
(Views: 2,475) See more
20/02/2014.

FYCMA Broadens 2014 Agenda with 18 Trade Shows and More than Dozen Major Congresses


FYCMA Broadens 2014 Agenda with 18 Trade Shows and More than Dozen Major Congresses
In 2013, the trade show and congress centre hosted 17 trade shows – up 11% with respect to 2012 – and 75 events, including congresses, conventions and seminars, among others, representing a ...
(Views: 1,937) See more
07/02/2014.

Emperador Hotel Presents St Valentine’s AMORTERAPIA Pack


Emperador Hotel Presents St Valentine’s AMORTERAPIA Pack
Every year, brands make the most of St Valentine’s Day to reach out to consumers and promote their products and services. The celebration of the Feast of St Valentine, as it is ...
(Views: 1,648) See more
26/01/2014.

Smart Hotelier’s 2014 Top Ten Digital Marketing Resolutions


Smart Hotelier’s 2014 Top Ten Digital Marketing Resolutions
Whether you’ve experienced digital marketing success this year, or have continued to struggle with your direct online channel strategy, now is the perfect time for reflection and planning ahead. 2013, a year ...
(Views: 4,210) See more
01/11/2013.

Claes Akerblom New Director of atlantadmc Inbound Division


Claes Akerblom New Director of atlantadmc Inbound Division
Recently appointed to the post of director of >atlantadmc Inbound Division, Claes Akerblom’s responsibilities will include developing the division’s business plan, both strengthening the company’s presence in existing markets and forging alliances ...
(Views: 2,402) See more
19/10/2013.

The End of an Era: Google Says Goodbye to Keyword-Centric SEO


The End of an Era: Google Says Goodbye to Keyword-Centric SEO
Since late 2011, Google has been moving in the direction of secure search. Put simply, this means that Google users’ keyword searches are "protected" and are not disclosed to any website analytics ...
(Views: 4,271) See more
10/10/2013.

Fourteen Meetings Technology Trends to Watch for 2014


Fourteen Meetings Technology Trends to Watch for 2014
These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and other meeting participants to do ...
(Views: 145,238) See more
19/09/2013.

Civilização Activa Addresses Importance of Car Museums for Promoting Inland Tourism


Civilização Activa Addresses Importance of Car Museums for Promoting Inland Tourism
On 15 September 2013, the organizations Associação Civilização Ativa and Fundación Lapa do Lobo held a seminar in Nelas (Portugal) on how car museums help to promote inland tourism.The 2nd ...
(Views: 2,348) See more
10/09/2013.

The Smart Hotelier’s Guide to 2014 Digital Marketing Budget Planning


The Smart Hotelier’s Guide to 2014 Digital Marketing Budget Planning
Hoteliers, we have just passed the mid-year mark and it’s time to plan your digital marketing budgets for next year. Budgeting season is the ideal time to assess your business objectives, as ...
(Views: 5,725) See more
26/08/2013.

IBTM India Gears Up to Deliver First IBTM Tabletop Event


IBTM India Gears Up to Deliver First IBTM Tabletop Event
IBTM India, which is set to take place at the Grand Hyatt in Mumbai from 12-14 September 2013, will be the first event of its kind to take place in India following ...
(Views: 2,656) See more
04/08/2013.

Malaga to Host International Horse Show


Malaga to Host International Horse Show
The project, which has the full support of Malaga City Council, will be held at the city’s tradeshow and congress centre from 27-30 March 2014.The aim of 1st edition of ...
(Views: 2,942) See more
29/07/2013.

42 Promotions and Eventisimo Produce Popular Holi Festival of Colours in Barcelona


42 Promotions and Eventisimo Produce Popular Holi Festival of Colours in Barcelona
On 13 July, Barcelona hosted the Holi Festival of Colours, a music festival inspired by an Indian celebration which filled Fira de Montjuic’s Plaza del Universo with colour and rhythm.Eventisimo ...
(Views: 3,139) See more
28/07/2013.

Alhambra Hostesses at Granada Festival of Music and Dance


Alhambra Hostesses at Granada Festival of Music and Dance
At the last edition the festival, 61,567 people participated in 100+ activities included in the programme, and 97.1% of the entrance tickets were sold.During the 62nd International Festival of Music ...
(Views: 3,031) See more
26/07/2013.

Unique Opportunity to Book Tall Ship in Barcelona and Mediterranean from September Onwards


Unique Opportunity to Book Tall Ship in Barcelona and Mediterranean from September Onwards
A newcomer to the Mediterranean waters, Gulden Leeuw (Golden Lion) is suitable for day sails for groups from 20-200 passengers and quay parties with a maximum of 300 guests.A Dutch ...
(Views: 2,694) See more
15/07/2013.

Malaga Tradeshow and Congress Centre Implements Staff Equality Plan


Malaga Tradeshow and Congress Centre Implements Staff Equality Plan
The measures affect three strategic areas such as reconciling family, private and professional life, and equal opportunities as regards promotion and training.The Malaga Tradeshow and Congress Centre (FYCMA) has taken ...
(Views: 2,558) See more
02/06/2013.

Alhambra Hostesses at the Opening of ENTURNA


Alhambra Hostesses at the Opening of ENTURNA
The International School of Rural Tourism and Nature (ENTURNA) in Guadix was officially opened by the Minister for Energy, Enterprise and Tourism, Jose Manuel Soria Lopez.A project run by the ...
(Views: 2,724) See more
21/05/2013.

A Call to Arms: How to Shift Market Share from the OTAs to the Hotel Website


A Call to Arms: How to Shift Market Share from the OTAs to the Hotel Website
This year, the hospitality industry is in for a lot of pain. OTA dependency continues to plague the hospitality industry, despite gains in the past three years and positive trends in all ...
(Views: 5,060) See more
23/02/2013.

Is There a Place for Pharmaceutical Industry Incentives in These Troubled Times?


Is There a Place for Pharmaceutical Industry Incentives in These Troubled Times?
In these times of budgetary cuts, layoffs and, in short, the elimination of all that is superfluous, to talk about incentives could practically be taken as a provocation. However, one only has ...
(Views: 4,098) See more
11/02/2013.

SONO Installs Interactive Platform for Promoting New Volkswagen Golf


SONO Installs Interactive Platform for Promoting New Volkswagen Golf
From the beginning of December 2012 until the end of January, the new Golf was on show at Terminal 1 of Barcelona Airport.On the request of Volkswagen, SONO was commissioned ...
(Views: 3,256) See more
10/02/2013.

Spanish Minister of Industry, Energy and Tourism and APCE Meet to Defend International Promotion


Spanish Minister of Industry, Energy and Tourism and APCE Meet to Defend International Promotion
At the meeting between the Spanish Minister of Industry, Energy and Tourism and the Spanish Association of Congress Centres (APCE), the fundamental role of congress centres for local economies was highlighted.
(Views: 2,497) See more
07/02/2013.

Tarragona Convention Bureau Promotes City as MICE Destination at FITUR 2013


Tarragona Convention Bureau Promotes City as MICE Destination at FITUR 2013
Sales visits, sector meetings, and attracting events figured among the objectives of the TCB at the 2013 edition of FITUR.As in previous years, the Tarragona Convention Bureau (TCB) attended FITUR ...
(Views: 2,959) See more
24/01/2013.

Prada’s Luna Rossa Finds Inspiration in Technological Innovation


Prada’s Luna Rossa Finds Inspiration in Technological Innovation
SONO has created five multimedia totems equipped with spy holes for the international promotion of Prada’s new fragrance at different sales points.On the occasion of the launching of Prada’s new ...
(Views: 3,142) See more
19/12/2012.

Using Video to Promote and Extend the Life of Your Events


Using Video to Promote and Extend the Life of Your Events
Internet video is seeing unprecedented growth for communication and marketing. This paper will cover the impact of this growth for promoting and extending the life of events with examples and ideas for ...
(Views: 12,219) See more
07/12/2012.

Is Hotel SEO Dead? Not by a Long Shot – More than Half of Your Website’s Revenue Depends on It


Is Hotel SEO Dead? Not by a Long Shot – More than Half of Your Website’s Revenue Depends on It
Marketers love exclaiming "SEO is dead!" and heralding the next big thing that will save your website – social media, retargeting, mobile, tablets, you name it. However, regardless of what some in ...
(Views: 6,457) See more
20/10/2012.

Aguilar Communication Obtains Three New Accounts


Aguilar Communication Obtains Three New Accounts
Established in 2006, Aguilar is a communication agency providing both media and corporate clients turnkey solutions.Rita & Champagne is a new concept of bistro which has just opened in Salesas, ...
(Views: 3,062) See more
30/09/2012.

An Interview with Cleverdis & Max Starkov on Social Media


An Interview with Cleverdis & Max Starkov on Social Media
Interview with Max Starkov, President & CEO, HeBS Digital, on the hot topic of the hotel community manager and the emergence of this new role as a rapidly growing profession.Masha ...
(Views: 5,491) See more
21/09/2012.

AFCAN Opens Twitter Channel to disseminate Activity of Andalusian Tradeshow and Congress Centres


AFCAN Opens Twitter Channel to disseminate Activity of Andalusian Tradeshow and Congress Centres
AFCAN aims to open up new channels to heighten awareness to the importance of tradeshows and congresses for the industry’s professionals and the general public.The Andalusian Association of Congress and ...
(Views: 3,111) See more
08/09/2012.

Why Does the Spanish Government Ignore the Importance of MICE for Its Tourist Industry?


Why Does the Spanish Government Ignore the Importance of MICE for Its Tourist Industry?
The Spanish government is striving to take measures that, sooner or later, will seriously harm one of the few industries that, until now, have managed to weather the storm with dignity.
(Views: 4,238) See more
25/08/2012.

The Smart Hotelier’s Guide to 2013 Digital Marketing Budget Planning


The Smart Hotelier’s Guide to 2013 Digital Marketing Budget Planning
Having just passed the mid-year mark, now is a good time to reflect on how events in 2012 have made a significant impact on hoteliers and how they should plan their digital ...
(Views: 6,305) See more
16/08/2012.

Bollywood Uses Malaga as Film Location


Bollywood Uses Malaga as Film Location
The streets of the city’s historic centre were used as outdoor locations for filming a number of scenes for a Bollywood movie.From 5-6 August, the streets of Malaga’s historic centre ...
(Views: 3,563) See more
15/07/2012.

Positioning Spanish Research in European Sphere Prime Objective of Second Edition of Transfiere


Positioning Spanish Research in European Sphere Prime Objective of Second Edition of Transfiere
Unique in Spain, the event will be held at the Malaga Tradeshow and Congress Centre (FYCMA) from 13-14 February 2013, with the support of all the country’s sponsors and the central, regional ...
(Views: 2,902) See more
13/07/2012.

Hotel Mobile Marketing and Distribution Do’s and Don’ts


Hotel Mobile Marketing and Distribution Do’s and Don’ts
Earlier this month I presented at EyeForTravel’s Online Marketing Strategies for Travel 2012 Conference in Miami. The session, titled "Best Practices for Mobile Strategies in 2012 and Beyond," focused on the expanding ...
(Views: 8,010) See more

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Málaga Convention Bureau Member MPI Member, Meeting Professionals International CO2 Neutral Website Exhibiting at EIBTM, global event for meetings and incentives IMEX 2015 – Frankfurt 19-21 May. The essential worldwide exhibition for incentive travel, meetings and events ICCA Iberian Chapter