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EIBTM 2014

The Global Meetings & Events Expo, Barcelona 18-20 November
The Global Meetings & Events Expo, Barcelona 18-20 November

78 news articles found (sort by date, views)
11/06/2014.

Patricia Silvio Appointed Global Marketing Manger by Pacific World


Patricia Silvio Appointed Global Marketing Manger by Pacific World
Pacific World, the integrated global DMC and Event Management organisation, has appointed Patricia Silvio to the post of global marketing manager, with immediate effect. Working at Pacific World as regional ...
(Views: 697) See more
23/05/2014.

2014 Report Reveals Online Event Adoption and Attendance Growing


2014 Report Reveals Online Event Adoption and Attendance Growing
A new report conducted by the Virtual Edge Institute (VEI) and sponsored by Digitell Inc. analyzes trends at face-to-face and online events, and the numbers show that attendees are increasingly turning to ...
(Views: 936) See more
31/03/2014.

The Top 10 Questions Hoteliers Should Be Asking Their SEO Vendor


The Top 10 Questions Hoteliers Should Be Asking Their SEO Vendor
With Google releasing over 500 algorithm updates each year and search engine results constantly in flux, Search Engine Optimization (SEO) best practices are always evolving. And with search engines contributing at least ...
(Views: 4,755) See more
26/03/2014.

livecube Launches to Kill the Hashtag at Events


livecube Launches to Kill the Hashtag at Events
livecube mobile app for events amplifies social media, driving unprecedented audience engagement and networking through gamification.The event industry continues to grow with the Convention Industry Council reporting that more than ...
(Views: 1,268) See more
20/03/2014.

Geofencing, Proximity Sensing and iBeacons: Coming to an Event near You!


Geofencing, Proximity Sensing and iBeacons: Coming to an Event near You!
A geofence is a virtual perimeter around a geographic area, such as a hotel, a conference center, an exhibition or any another arbitrary boundary. When a mobile device using a geofence service ...
(Views: 3,681) See more
01/03/2014.

Growing Digital Engagement


Growing Digital Engagement
For the smart meeting professional, social media are excellent, continually evolving platforms to engage and grow your community before, during and after an event.These days, everyone knows that you have ...
(Views: 2,236) See more
21/02/2014.

Get the Most Out of Your Next Trade Show


Get the Most Out of Your Next Trade Show
Planners and exhibitors can reap maximum benefits on the show floor.A successful trade show requires a carefully orchestrated dance between planners and exhibitors, one in which each side is attuned ...
(Views: 1,689) See more
14/02/2014.

MCI Reveals the Three Reframing Must-Haves for Successful Medical Meetings


MCI Reveals the Three Reframing Must-Haves for Successful Medical Meetings
MCI, the world’s leading provider of strategic engagement and activation solutions and a driver of innovation in the healthcare meetings industry, launched the first thought leadership paper in its healthcare series, "How ...
(Views: 1,140) See more
02/02/2014.

Event Apps to Go Global in 2014


Event Apps to Go Global in 2014
In 2014, this new technology is about to revolutionize the meeting and event industry.Event apps, a technology that has emerged in the last few years, is about to go global. ...
(Views: 2,809) See more
16/01/2014.

QuickMobile Releases Seven Predictions for Mobile Event App Industry in 2014


QuickMobile Releases Seven Predictions for Mobile Event App Industry in 2014
Mobile event apps to evolve from event-centric to engaging audiences year-round.A few weeks ago, QuickMobile, the recognized global leader in mobile event apps, released a new white paper that provides ...
(Views: 1,589) See more
12/01/2014.

Le monde est à moi Launches New Range of Audiovisual Services for Weddings


Le monde est à moi Launches New Range of Audiovisual Services for Weddings
Making the most of the Christmas lull, Le monde est à moi has revamped its wedding services.The new audiovisual services for weddings launched by Le monde est à moi include ...
(Views: 1,498) See more
04/12/2013.

QuickMobile and Lumi Mobile Form Global Strategic Partnership


QuickMobile and Lumi Mobile Form Global Strategic Partnership
Companies aim to leverage mobile technology at global events and increase audience engagement and participation.On 19 November, QuickMobile and Lumi (comprised of IML Worldwide and Lumi Mobile) announced a strategic ...
(Views: 1,309) See more
29/11/2013.

Marketingconnect Revolutionizes Event Communications


Marketingconnect Revolutionizes Event Communications
GenieConnect launches the industry’s first personalized marketing automation system.GenieConnect, the digital solutions provider for the events industry, has announced the launch of MarketingConnect, an intelligent marketing automation system for events, ...
(Views: 1,691) See more
21/11/2013.

IMEX Eyes Industry Predictions for 2014 - Content, Tech, "Glocal" CSR, Diversity and the Happiness Factor


IMEX Eyes Industry Predictions for 2014 - Content, Tech, "Glocal" CSR, Diversity and the Happiness Factor
With its eyes and ears on the global meetings marketplace from two vantage points – one in Europe at IMEX in Frankfurt and one in the US at IMEX America – the ...
(Views: 2,096) See more
19/10/2013.

The End of an Era: Google Says Goodbye to Keyword-Centric SEO


The End of an Era: Google Says Goodbye to Keyword-Centric SEO
Since late 2011, Google has been moving in the direction of secure search. Put simply, this means that Google users’ keyword searches are "protected" and are not disclosed to any website analytics ...
(Views: 3,411) See more
10/10/2013.

Fourteen Meetings Technology Trends to Watch for 2014


Fourteen Meetings Technology Trends to Watch for 2014
These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and other meeting participants to do ...
(Views: 91,928) See more
10/09/2013.

The Smart Hotelier’s Guide to 2014 Digital Marketing Budget Planning


The Smart Hotelier’s Guide to 2014 Digital Marketing Budget Planning
Hoteliers, we have just passed the mid-year mark and it’s time to plan your digital marketing budgets for next year. Budgeting season is the ideal time to assess your business objectives, as ...
(Views: 4,086) See more
05/09/2013.

CWT Solutions Group Develops Platform to Influence Traveler Behavior using Gaming Mechanics


CWT Solutions Group Develops Platform to Influence Traveler Behavior using Gaming Mechanics
Consulting and technology engagement allows travel managers to identify and prompt business traveler buying behaviors that will drive improved program performance. CWT Solutions Group, the global consulting arm of Carlson ...
(Views: 2,262) See more
27/07/2013.

The Undying Importance of SEO: How to Actively Maximize Your Search Engine Presence


The Undying Importance of SEO: How to Actively Maximize Your Search Engine Presence
Generating engagement via social media channels and creating unique experiences for website visitors are important aspects of digital marketing. It’s also important to remember the basics – namely SEO – when building ...
(Views: 3,955) See more
19/07/2013.

Top Trends on the Horizon


Top Trends on the Horizon
A view through the looking glass reveals the future of your events: energized, gamified, localized and personalized.When you think about the future of meetings, what word or emotion comes to ...
(Views: 3,058) See more
15/06/2013.

What’s In It for Me?


What’s In It for Me?
Appealing to your prospective attendees’ self-interest will attract them to your event and keep them engaged from start to finish.When you deeply engage attendees from the very start—strategically based on ...
(Views: 4,410) See more
03/06/2013.

How Hoteliers Can Leverage New Pinterest Features to Enhance Their Online Marketing Strategy


How Hoteliers Can Leverage New Pinterest Features to Enhance Their Online Marketing Strategy
Since its launch in early 2010, Pinterest has experienced tremendous growth. Now with over 30 million unique monthly visitors, the internet’s virtual pin board has become the third largest social networking site ...
(Views: 4,111) See more
09/04/2013.

From Dreaming to Booking: How Facebook Graph Search Plays a Role for Hotels in the Travel Planning Process


From Dreaming to Booking: How Facebook Graph Search Plays a Role for Hotels in the Travel Planning Process
With 87% of online users reporting that Social Media recommendations impact hotel choice, it is no secret that social media influences the travel planning process. With the launch of Facebook Graph Search, ...
(Views: 3,231) See more
25/03/2013.

Define Your Own Meeting Design


Define Your Own Meeting Design
Unique ideas for breaking away from traditional meeting formats, whether you have five attendees or 5,000.To generate groundbreaking ideas for meetings, I first ask: "How will we engage meeting participants ...
(Views: 3,691) See more
07/03/2013.

Cater to the New Year


Cater to the New Year
Ideas for staying on-trend and within budget for your F&B.While trends come and go, one thing that can always be counted on is the importance of food and beverage to ...
(Views: 3,877) See more
28/02/2013.

2013 Hotel Mobile Technology Trends


2013 Hotel Mobile Technology Trends
Mobile is an important travel planning and hotel distribution channel; a channel that hoteliers must embrace to be successful in 2013. One of the most notable developments this year is that the ...
(Views: 5,427) See more
18/02/2013.

Price Check: Member and Sponsor Engagement


Price Check: Member and Sponsor Engagement
The last of a three-part pricing series, this article focuses on alternative models for two important relationship and revenue streams for meetings: membership and sponsorship.Relationships drive profitability when it comes ...
(Views: 3,774) See more
15/01/2013.

The Smart Hotelier’s 2013 Top Ten Digital Marketing Resolutions


The Smart Hotelier’s 2013 Top Ten Digital Marketing Resolutions
As we find ourselves in a new year full of possibilities, now is a good time to reflect on events that impacted our industry in 2012 and how you should plan your ...
(Views: 4,521) See more
08/01/2013.

Thinking beyond Green Meetings


Thinking beyond Green Meetings
How to handle social media during your socially responsible events.Transparency is one of the commandments of social responsibility, enhancing other socially responsible actions such as stakeholder engagement. Social media is ...
(Views: 3,943) See more
25/12/2012.

Hybrid Across Boundaries


Hybrid Across Boundaries
A hybrid meeting approach helped eBay—the company that brings strangers worldwide together to buy and sell goods online—bring its own European team together.This case study is one piece of MPI’s ...
(Views: 4,110) See more
19/12/2012.

Using Video to Promote and Extend the Life of Your Events


Using Video to Promote and Extend the Life of Your Events
Internet video is seeing unprecedented growth for communication and marketing. This paper will cover the impact of this growth for promoting and extending the life of events with examples and ideas for ...
(Views: 11,077) See more
13/12/2012.

Adopting Better Discount Practices


Adopting Better Discount Practices
The second of a three-part pricing series, this article focuses on improving the use discounts to boost attendance, engagement and room block pickup, while improving social and environmental performance.This is ...
(Views: 4,095) See more
24/11/2012.

Framing the Pricing Picture: Revenue, Risk and Registration


Framing the Pricing Picture: Revenue, Risk and Registration
The first in a three-part pricing series, this article examines myriad essential pricing considerations for meetings and events. Let’s face it: Between the economy, scandals and competition from free online ...
(Views: 4,054) See more
19/11/2012.

Thirteen Meetings Technology Predictions for 2013


Thirteen Meetings Technology Predictions for 2013
These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and attendees to do their jobs ...
(Views: 6,179) See more
26/10/2012.

ICCA Board of Directors Formally Endorses IMEX America


ICCA Board of Directors Formally Endorses IMEX America
ICCA only endorses trade shows that are of genuinely global stature in terms of both exhibitors and buyers.Following the success of IMEX America’s second edition in Las Vegas, the ICCA ...
(Views: 3,067) See more
19/10/2012.

Technology for Meeting Planners – Debunking the Myths


Technology for Meeting Planners – Debunking the Myths
In today’s technology-enhanced world, meeting attendees not only appreciate, but expect to have easy solutions for attending events. After all, many of us run our offices, finances and social lives from our ...
(Views: 3,829) See more
30/09/2012.

An Interview with Cleverdis & Max Starkov on Social Media


An Interview with Cleverdis & Max Starkov on Social Media
Interview with Max Starkov, President & CEO, HeBS Digital, on the hot topic of the hotel community manager and the emergence of this new role as a rapidly growing profession.Masha ...
(Views: 4,629) See more
18/09/2012.

The Curse of the Bored Attendees


The Curse of the Bored Attendees
Get your audience involved—and keep them that way—with these 11 tips for excellent engagement. "Engagement" reached official buzzword status long ago, but that doesn’t mean it’s an idea that should ...
(Views: 3,921) See more
12/09/2012.

Make Your Meeting Smart


Make Your Meeting Smart
What smartphone technology can teach (and remind) us about meeting design.The message being debated about MPI’s future of meetings within groups, surveys and expert interviews is emphatic: don’t use technology ...
(Views: 3,841) See more
06/09/2012.

Feeling Gamey?


Feeling Gamey?
Gamification in the meetings you plan next can help foster confidence with your attendees.What is your organization’s most valuable asset: Employees? Customers? Intellectual property? Leadership? Brand? I believe your most ...
(Views: 5,948) See more
07/08/2012.

Greening Engagement


Greening Engagement
Sustainability practices bond employees (and attendees) to a company and drive innovation.Ask David Oakey, a carpet designer at Interface Flor, for his inspiration for 2003’s über-popular (and, now, oft knocked ...
(Views: 3,898) See more
07/07/2012.

Building Your Trojan Horse


Building Your Trojan Horse
The challenge of finding profit and success in today’s tough landscape as seen through a unique European lens.It’s unlikely the ancient Greeks’ legendary Trojan Horse maneuver would have much military ...
(Views: 4,624) See more
12/06/2012.

CSR: Why Do You Care?


CSR: Why Do You Care?
Responses to MPI’s survey of 1,100 meeting and hospitality organizations suggest that there are a lot of altruistic people in our industry."I want to do right by the world.""I want ...
(Views: 4,627) See more
19/05/2012.

Sustainable Games


Sustainable Games
Game mechanics enable events to fulfill genuine human needs for connection, happiness, challenge, motivation, community support—and sustainability.Serious fun through the integration of game mechanics can add power, impact and focus ...
(Views: 6,954) See more
06/05/2012.

CSR Engagement


CSR Engagement
Meeting professionals say that a CSR policy demonstrates credibility and trustworthiness to clients and provides some market differentiation. Nine out of 10 meeting industry businesses actively engage in corporate social ...
(Views: 5,071) See more
25/04/2012.

Association Network and CIMGlobal Jointly Launch 2nd Edition of India Association Congress


Association Network and CIMGlobal Jointly Launch 2nd Edition of India Association Congress
The 2nd India Association Congress will be held on 24th -25th August 2012 at The Westin Mumbai, India.The IAC 2011 was successful in creating the most important platform for the ...
(Views: 2,168) See more
06/04/2012.

The Value of Virtual


The Value of Virtual
A new study reveals the realities of meetings going virtual, from the variety of formats and sourcing to measurement and comparisons to face to face.The role of virtual meetings is ...
(Views: 4,826) See more
03/04/2012.

The 2012 Do’s and Don’ts of Hotel Distribution


The 2012 Do’s and Don’ts of Hotel Distribution
In 2012, hoteliers face more challenges than ever. From resolving to concentrate on "SoLoMo" (social, local, mobile marketing), to navigating "new" distribution channels, to implementing a Google+ strategy, to improving local search ...
(Views: 4,768) See more
29/03/2012.

Reed Travel Exhibitions Connects with the Meetings Industry to Shape EIBTM


Reed Travel Exhibitions Connects with the Meetings Industry to Shape EIBTM
EIBTM announces new Advisory Board members and builds on critical stakeholder relations.As part of a strategic engagement programme with the international leaders of the meetings and event industry, EIBTM has ...
(Views: 1,737) See more
14/03/2012.

Global Exchange Events Launches New Event Targeting Incentive Meetings Market


Global Exchange Events Launches New Event Targeting Incentive Meetings Market
Buyers and Sellers to convene December 2-4 at Montage Laguna Beach in hosted-buyer format. Global Exchange Events, the company that recently launched the Premier Meetings Exchange hosted-buyer event for meeting ...
(Views: 2,107) See more

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