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157 news articles found (sort by date, views)

Many Colors Group wins two FIP awards

Many Colors Group wins two FIP awards 17/01/2016. Augmented reality is the cornerstone of a far-reaching marketing initiative with the claim “Discover the coordenates”.Many Colors Group won two silver awards at the last edition of the Latin American ...
Views: 285

Acceptus’ unique events

Acceptus’ unique events 11/01/2016. Ours are unique events. That is how we do things at Acceptus, always working with originality and novel approaches, clearly related to art and culture, and always treating our clients’ brands as ...
Views: 525

Andalusian regional government y Costa del Sol Tourist Board promote Malaga interior in specialized publications with 700,000 readers

Andalusian regional government y Costa del Sol Tourist Board promote Malaga interior in specialized publications with 700,000 readers 04/01/2016. This strategy also includes advertising in the online editions of the said publications.The Tourism and Sports department and the Costa del Sol Tourist Board are currently running a campaign in ...
Views: 417

ACCEPTUS: unique campaigns

ACCEPTUS: unique campaigns 05/12/2015. At ACCEPTUS, our work philosophy combines originality, savoir faire, passion for our work and always successful results.International perfume and cosmetic firms have entrusted our team their campaigns for launching new ...
Views: 774

Ibiza Gran Hotel presents UNICEF with annual contribution to Check Out for Children initiative

Ibiza Gran Hotel presents UNICEF with annual contribution to Check Out for Children initiative 10/11/2015. The property thus becomes one of UNICEF’s main advocates in Ibiza’s tourism industry.After the first season working with UNICEF Spain, the Ibiza Gran Hotel has already presented the organization with ...
Views: 571

Houston awarded 2019 ICCA Congress

Houston awarded 2019 ICCA Congress 09/11/2015. ICCA President Nina Freysen-Pretorius announced at the 54th ICCA General Assembly in Buenos Aires that the city of Houston will host ICCA’s 2019 Congress."Never has a bidding city received so ...
Views: 451

Eventisimo organizes 2015 Eficacia Awards gala ceremony

Eventisimo organizes 2015 Eficacia Awards gala ceremony 07/11/2015. Coinciding with the 50th anniversary of the AEA, the event took place at the Royal Theatre on 29 October.Eventisimo was the agency commissioned to design and organize the gala ceremony ...
Views: 601

ICCA announces Best Marketing Award 2015 finalists

ICCA announces Best Marketing Award 2015 finalists 18/10/2015. ICCA announced the finalists for this year’s ICCA Best Marketing Award competition, taking place at the 54th ICCA Congress in Buenos Aires, Argentina. The 2015 ICCA Best Marketing Award finalist-campaigns ...
Views: 737

Sörensen celebrates 25th anniversary

Sörensen celebrates 25th anniversary 30/09/2015. Thanks to its good work, the firm won Bronze at the Eventoplus Awards for the Best Convention and also obtained the Advanced Sustainability Seal from Eventsost.
"BronzeViews: 518

Costa Golf Show from 14-15 November

Costa Golf Show from 14-15 November 20/09/2015. A fantastic new exhibition coming to the Costa del Sol this year! The event is primarily aimed at golfers, but will also have a flavour of life here on the coast.
Views: 446

Ibiza Gran Hotel participates in UNICEF’s Check Out for Children initiative

Ibiza Gran Hotel participates in UNICEF’s Check Out for Children initiative 04/08/2015. In this way, the luxury Ibiza property will contribute to combating the sexual exploitation of children at tourist destinations.Ibiza Gran Hotel has decided to participate in UNICEF’s Check Out for ...
Views: 913

Interview with Graeme Barnett of ibtm world

Interview with Graeme Barnett of ibtm world 26/07/2015. As in previous years, Event Planner Spain has interviewed Graeme Barnett, senior exhibition director of ibtm world (Reed Travel Exhibitions), about the next edition scheduled to be held at Fira Barcelona from ...
Views: 2,127

Applications now accepted for ibtm world Technology and Innovation Watch 2015 Award

Applications now accepted for ibtm world Technology and Innovation Watch 2015 Award 10/07/2015. ibtm world, previously EIBTM, the leading global event for the meeting and events industry, has announced that applications are now open for the Technology and Innovation Watch 2015 Award (previously known as ...
Views: 879

New solutions for freelancers and SMEs

New solutions for freelancers and SMEs 03/07/2015. Vision Communication is working with VidaCaixa to promote protection for freelancers and SME owners facing retirement.On 23 June 2015, Tomás Muniesa, executive vice-president–CEO of VidaCaixa, Jaume Giró, director general of ...
Views: 1,351

The Smart Hotelier’s Action Plan to Digital Content Marketing

The Smart Hotelier’s Action Plan to Digital Content Marketing 21/05/2015. Digital Content Marketing involves the distribution of engaging information across digital marketing channels – from blogs and social media to the property website and email marketing. The sole objective of this type ...
Views: 2,678

Acceptus Extends Services

Acceptus Extends Services 27/04/2015. Acceptus (Events – Production – Design) extends its services with a new A/V equipment rental department. In this way, the firm now offers its clients all they need to stage their events, ...
Views: 968

Branded Hotel Guide to Generating Revenues Above-and-Beyond the Brand

Branded Hotel Guide to Generating Revenues Above-and-Beyond the Brand 31/03/2015. Branded hotels are in a unique digital marketing predicament. On the one hand the brand is a marketing organization and can open doors and steer demand to the branded hotel that is ...
Views: 2,343

Barcelo Sevilla Renacimiento Hotel Hosts KIA Group Regional Middle Eastern and African Dealer Conference

Barcelo Sevilla Renacimiento Hotel Hosts KIA Group Regional Middle Eastern and African Dealer Conference 25/03/2015. The car industry continues to consolidate its position as one of the hotel’s most important markets.The event was attended by the company’s chief executives, captained by Mr Tae-Hyun (Thomas) Oh, ...
Views: 1,002

Smart Hotelier’s 2015 Top 10 Digital Marketing Resolutions

Smart Hotelier’s 2015 Top 10 Digital Marketing Resolutions 03/03/2015. Today’s hotelier has a world of opportunities available to help them increase direct online bookings and revenues. Technology developments such as Responsive Website Design, Dynamic Content Personalization, Dynamic Rate Marketing, Reservation Abandonment ...
Views: 2,585

More than Fun and Games

More than Fun and Games 11/01/2015. The video game industry seems to be growing up. Should the meeting industry follow its lead?Increasingly, I use video games to inspire new approaches on how we can design meetings. ...
Views: 1,890

Alhambra Hostesses Collaborates in Kiwi Atlantico Campaign

Alhambra Hostesses Collaborates in Kiwi Atlantico Campaign 29/12/2014. The campaign took place in Madrid and Barcelona from 5-15 December.In addition to providing promotional staff for the Kiwi Atlantico campaign in Madrid and Barcelona, the event staff and organization ...
Views: 1,308

How Dynamic Content Personalization Maximizes Website Revenues and Increases Customer Loyalty

How Dynamic Content Personalization Maximizes Website Revenues and Increases Customer Loyalty 27/12/2014. Traditionally, hotel websites have served the same content to all site visitors regardless of their preferences, demographics, and even geographic location. Every website visitor is served the exact same textual and visual ...
Views: 2,399

Azavista’s Future Event Tendencies

Azavista’s Future Event Tendencies 19/12/2014. Cassandra Michael, sales and marketing manager at Azavista, the leader in corporate event technology, gave a presentation about the future of events as the company envisions it, at EIBTM (Barcelona) last month.
Views: 1,813

Acceptus Perfumes Christmas

Acceptus Perfumes Christmas 04/12/2014. Acceptus has yet again been commissioned to handle the Christmas campaign of the firm Adolfo Dominguez. What is involved is the presentation of "Trip de Ceylon", a new women’s eau ...
Views: 1,221

Interview with Graeme Barnett of EIBTM

Interview with Graeme Barnett of EIBTM 14/11/2014. Days before the start of the 2014 edition of EIBTM, scheduled to be held from 18-20 October, Event Planner Spain has interviewed Graeme Barnett, Senior Exhibition Director, Reed Travel Exhibitions, EIBTM.
Views: 1,650

The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning

The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning 21/10/2014. For the ninth year in a row, HeBS Digital announces the launch of "The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning," just in time for the 2015 budget planning season.
Views: 2,593

SEO is a Journey, Not a Destination: How to Implement an Ongoing SEO Strategy and Maximize Website Revenue

SEO is a Journey, Not a Destination: How to Implement an Ongoing SEO Strategy and Maximize Website Revenue 30/09/2014. For years now hotel marketers have claimed that search engines are on the way out as a viable marketing and distribution channel in hospitality. These claims, of course, have been followed with ...
Views: 4,094

Vision Films and Heineken "Open Your Cities"

Vision Films and Heineken "Open Your Cities" 24/09/2014. Vision Films have been involved in the making of a new promotional video for Heineken.Vision Films teamed up with The White Alchemist to support the development of the Heineken Escaparates ...
Views: 1,543

The Top Ten Questions to Ask Your Online Media Agency

The Top Ten Questions to Ask Your Online Media Agency 21/09/2014. In the fast-paced, always-innovating online media space, hotel marketers have a newfound opportunity to invest in higher converting campaigns with increasingly smarter targeting technologies. Today’s hotel marketer must have a forward-thinking and ...
Views: 4,948

Do You Now Es.cultura Well?

Do You Now Es.cultura Well? 15/09/2014. After the summer break, we have thought that now is a good time to show or remind you who we are, what we do, and where we operate at Es.cultura.Are ...
Views: 2,498

Make Your Meeting Go Viral

Make Your Meeting Go Viral 07/09/2014. Seed your crowd with viable content, fertilize it with social media and watch the engagement grow.In today’s social media-driven environment, organic viral activity surrounding an event can have an impact ...
Views: 3,830

The Shift in Desktop to Mobile and Tablet Continues to Transform Hotel Bookings in Q1 2014

The Shift in Desktop to Mobile and Tablet Continues to Transform Hotel Bookings in Q1 2014 31/08/2014. The results from Q1 of 2014 demonstrate a tremendous and continuous shift in hotel bookings and customer engagements from desktop to mobile and tablet devices. Over 36% of web visitors and nearly ...
Views: 3,478

Freddie For A Day 2014

Freddie For A Day 2014 27/08/2014. The Mercury Phoenix Trust continues its alliance with Hard Rock Cafe in 2014.Responsible for raising awareness and funding charities globally in the worldwide fight against AIDS, The Mercury Phoenix began ...
Views: 2,007

Dynamic Rate Marketing – Hotelier’s Powerful New Weapon to Shift Share from the OTAs

Dynamic Rate Marketing – Hotelier’s Powerful New Weapon to Shift Share from the OTAs 23/07/2014. For more than a hundred years, hotel marketers have used two traditional direct-response advertising techniques: lead-in rate (“Our weekend rate starts from $199”) or a less than credible rate range (“Our Holiday ...
Views: 4,230

Vision Films Wishes You a Happy Summer with Balearia and Maradona

Vision Films Wishes You a Happy Summer with Balearia and Maradona 21/07/2014. Vision Films has been supporting the launch of the new Balearia website and the accompanying campaign and events, creating engaging content to communicate the on-board offerings on the Balearia ferry routes.
Views: 2,053

Pacific World Innovates with Its Monthly Destination Index

Pacific World Innovates with Its Monthly Destination Index 22/05/2014. Providing meeting professionals with insight knowledge and trends.Pacific World, the integrated global DMC and Event Management organization, has developed a unique destination index, providing corporate, association and agency planners with ...
Views: 1,759

Smart Hotelier’s 2014 Top Ten Digital Marketing Resolutions

Smart Hotelier’s 2014 Top Ten Digital Marketing Resolutions 26/01/2014. Whether you’ve experienced digital marketing success this year, or have continued to struggle with your direct online channel strategy, now is the perfect time for reflection and planning ahead. 2013, a year ...
Views: 4,938

Repro Disseny Collaborates in 4th Turisme de Barcelona Convention

Repro Disseny Collaborates in 4th Turisme de Barcelona Convention 07/01/2014. Repro Disseny, the Barcelona-based printing firm, is an industry benchmark thanks to its commitment to innovation. With three departments (image, print and media), Repro Disseny provides companies with turnkey solutions, ...
Views: 2,143

ABTS Convention Services Launches Industry Campaign in Support of Booking Official Housing Through Associations for Medical Meetings

ABTS Convention Services Launches Industry Campaign in Support of Booking Official Housing Through Associations for Medical Meetings 06/01/2014. Over $50,000,000 lost due to "Around the Block" booking in international housing alone means major detriment to medical associations’ annual meetings revenues and hundreds of millions lost for the industry.ABTS ...
Views: 1,834

German Companies Occupy 2013 European Best Events Awards Podium

German Companies Occupy 2013 European Best Events Awards Podium 18/12/2013. The winners were announced at a ceremony held in Milan on 26 November. Held at Milan’s Museo della Scienza e della Tecnologia during the BEA Expo Festival, the 8th edition ...
Views: 2,868

Eventisimo Picks Up Five Awards at Latin-American Promotions and Events Festival

Eventisimo Picks Up Five Awards at Latin-American Promotions and Events Festival 14/12/2013. The awards ceremony took place in Buenas Aires (Argentina) on 6 December.Now running into its 14th edition, the festival, which acknowledges the best Latin American promotional marketing, advertising and event ...
Views: 3,354

Puente Romano Hosts 2013 St Nicolas Dinner

Puente Romano Hosts 2013 St Nicolas Dinner 12/12/2013. As in previous years, the hotel’s Andalusia function room was decked out in festive cheer for the occasion.On 5 December, the Puente Romano Hotel’s Andalusia function room, decorated down to ...
Views: 2,396

Gran Melia Don Pepe Organizes Toy Donation Campaign

Gran Melia Don Pepe Organizes Toy Donation Campaign 28/11/2013. As in previous years, the Gran Melia Don Pepe Hotel (Marbella) has launched its Christmas toy donation campaign, ending on 30 December. All the toys will be donated to the Red Cross ...
Views: 2,830

Eventisimo Organizes 2013 Eficacia Awards Ceremony

Eventisimo Organizes 2013 Eficacia Awards Ceremony 03/11/2013. The awards ceremony took place at the Municipal Congress Centre of Madrid on 24 October.The communication and event agency Eventisimo handled the stage design, theming, corporate image, and technical and ...
Views: 2,828

Red UNIO Encourages Clients to Perform Voodoo on Their Suppliers

Red UNIO Encourages Clients to Perform Voodoo on Their Suppliers 22/09/2013. This autumn, Red UNIO has launched a new campaign in which the agency encourages clientes to perform voodoo on their suppliers.With the "Perform Voodoo on Your Suppliers" campaign, Red UNIO ...
Views: 2,438

"The Threshold of the Desert" to be Presented before European Parliament in October

"The Threshold of the Desert" to be Presented before European Parliament in October 21/09/2013. The project comprises an 18-minute social documentary, media and social media campaigns, and screenings and debates in three continents.Launched at the end of 2012, "The Threshold of the Desert" is ...
Views: 3,138

The Smart Hotelier’s Guide to 2014 Digital Marketing Budget Planning

The Smart Hotelier’s Guide to 2014 Digital Marketing Budget Planning 10/09/2013. Hoteliers, we have just passed the mid-year mark and it’s time to plan your digital marketing budgets for next year. Budgeting season is the ideal time to assess your business objectives, as ...
Views: 6,780

Meta Search Marketing: The New Revenue Frontier in Hospitality

Meta Search Marketing: The New Revenue Frontier in Hospitality 09/08/2013. Meta search in travel and hospitality has been around since the early 2000s. One of the earliest examples was Sidestep.com, now part of Kayak.com, which was acquired by Priceline earlier this year. ...
Views: 7,406

EIBTM Launches Sustainable Exhibitor Support Campaign

EIBTM Launches Sustainable Exhibitor Support Campaign 06/07/2013. "Top Ten Tips for Sustainable Exhibiting" released for EIBTM 2013.On the run up to EIBTM 2013, the global meetings industry and events exhibition will be supporting exhibitors with a series ...
Views: 3,184

ACCEPTUS Coordinates "Agua de Rocío" Campaign for Victorio & Lucchino

ACCEPTUS Coordinates "Agua de Rocío" Campaign for Victorio & Lucchino 30/05/2013. During April and May, ACCEPTUS’ models have graced the streets of Seville with their beauty and charm.Coordinated by ACCEPTUS, the Seville-based event agency’s models lit up the the city’s streets ...
Views: 3,428

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Málaga Convention Bureau Member MPI Member, Meeting Professionals International Exhibiting at EIBTM, global event for meetings and incentives IMEX 2015 – Frankfurt 19-21 May. The essential worldwide exhibition for incentive travel, meetings and events ICCA Iberian Chapter