Appealing to your prospective attendees’ self-interest will attract them to your event and keep them engaged from start to finish.When you deeply engage attendees from the very start—strategically based on ...
(Views: 396)
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The aim of the new board of directors is to increase the chapter’s influence in the association meeting market.Alexandra Toregao of the Lisbon Congress Centre (Portugal) has been electedas the ...
(Views: 405)
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The brand offers its members education covering the following aspects: event organization; Internet and social networking; and tourism product creation.A brand marketing country houses and hotels with corporate and private ...
(Views: 442)
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Since its launch in early 2010, Pinterest has experienced tremendous growth. Now with over 30 million unique monthly visitors, the internet’s virtual pin board has become the third largest social networking site ...
(Views: 1,131)
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"Opening Eyes" will focus on delivering support to local communities.Pacific World, the global MICE player, has recently announced the launch of their new corporate social responsibility programme "Opening Eyes". The ...
(Views: 544)
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The aim of these CSR initiatives, envisaged in the agreement existing between Mijas Town Council and Bosques de España, has been to plant 5,000 trees in the municipality.Signed in 2008, ...
(Views: 444)
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The ins and outs of doing business in China are what APEX learned on a recent overseas trip.Imagine yourself as an executive in the airline industry. As such, you probably ...
(Views: 878)
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This year, the hospitality industry is in for a lot of pain. OTA dependency continues to plague the hospitality industry, despite gains in the past three years and positive trends in all ...
(Views: 816)
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Conducted by DCI, "Winning Strategies in Destination Marketing" analyzes the perceptions of North American meeting planners with global meeting planning responsibilities.Development Counsellors International (DCI) will present the findings of a ...
(Views: 834)
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Following an extensive consultation and development process, in the second half of April 2013 ICCA has launched an Association Portal, specifically designed for association executives to assist them in organizing quality meetings.
(Views: 563)
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How to lay the groundwork for framing event-based CSR programs.Event professionals are conditioned to organize corporate social responsibility using the familiar "triple bottom line" or possibly the nine APEX categories ...
(Views: 1,022)
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High-profile UK and European destinations have signed up to provide post-event tours to hosted buyers visiting The Meetings Show UK from 9-11 July 2013.The Hosted Buyer Programme will gather together ...
(Views: 681)
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The new event will take place from 6-8 September 2013 at Feria de Madrid (IFEMA). MOMAD Metropolis, the International Fashion Trade Show, is the name of the new multi-sector fashion ...
(Views: 731)
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The property website continues to be the hotelier’s most important distribution and marketing channel. The main goal of any hotel website is to turn lookers into bookers. A number of factors ...
(Views: 1,739)
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Fukuoka City in Japan and Davao City in the Philippines have both been selected as winners of the IMEX in Frankfurt Wild Card competition for 2013. The IMEX Wild Card ...
(Views: 643)
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Since being opened, the centre has generated an accumulated economic impact in the region of €800 million (more than 26 times its construction costs).The Valencia Congress Centre’s board of directors ...
(Views: 899)
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The show, scheduled to be held at Messe Frankfurt from 21-23 May 2013, will feature eight education tracks.Eight education tracks, which include "industry trends", "personal development" and "sustainability", define IMEX ...
(Views: 782)
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With 87% of online users reporting that Social Media recommendations impact hotel choice, it is no secret that social media influences the travel planning process. With the launch of Facebook Graph Search, ...
(Views: 1,211)
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The theatre, which features seven unique venues equipped with cutting-edge technology, is a perfect place for scientific, business and social events.Following the merger of the Las Palmas de Gran Canaria ...
(Views: 705)
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The first of the UK Economic Impact Study (UKEIS) results were announced by Meeting Professionals International (MPI) Foundation at International Confex yesterday. The results, which provide a detailed profile of ...
(Views: 533)
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Pinterest Web Analytics is now available to website owners who have switched to the new-look Pinterest and whose site has the verified check mark.The key social media player has just ...
(Views: 1,183)
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The show concluded with a 7% increase in foreign visitors, thanks to the strong presence of trade professionals from Latin America and Africa, as well as from Spain’s chief feeder markets, such ...
(Views: 716)
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With this campaign theme, Sixt is again making the most of a hot topic to engage its target audience.Sixt Rent-a-Car is notorious for using hot topics in its ad campaigns. ...
(Views: 742)
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Mobile is an important travel planning and hotel distribution channel; a channel that hoteliers must embrace to be successful in 2013. One of the most notable developments this year is that the ...
(Views: 2,172)
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In these times of budgetary cuts, layoffs and, in short, the elimination of all that is superfluous, to talk about incentives could practically be taken as a provocation. However, one only has ...
(Views: 1,594)
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The last of a three-part pricing series, this article focuses on alternative models for two important relationship and revenue streams for meetings: membership and sponsorship.Relationships drive profitability when it comes ...
(Views: 1,757)
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At the end of January 2013, as a premium partner of the German Convention Bureau (GCB) Maritim signed a declaration of support for the German Sustainability Code.The German Sustainability Code ...
(Views: 1,022)
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It seems that the business travel, meetings and events industry continues to evolve each year, and 2013 will likely reflect some significant shifts that will influence where, when and how we meet ...
(Views: 3,363)
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A mobile app for your event (trade show, convention, meeting, festival, etc) can be useful, valuable, and fun for attendees. It can provide you with a source of revenue and sponsorships. ...
(Views: 2,331)
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The word structure within the context of management is often generally associated with organizational design (organogram) only. While this is true, structure does involve organizational design but is not limited to it.
(Views: 1,807)
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Carlson Wagonlit Travel’s annual survey shows that the overall ranking of priorities for 2013 is very similar to that for 2012.This week, Carlson Wagonlit Travel has recently published its CWT ...
(Views: 826)
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Over the past few years hoteliers have been advised repeatedly to embrace the mobile channel. Industry experts have projected staggering growth rates in leisure and unmanaged business travel bookings via the ...
(Views: 1,914)
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How online gaming techniques can help you design and deliver better meeting content.I am fascinated by technology. The reason? Because when I unpick the reasons behind innovations, I like to ...
(Views: 1,695)
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As we find ourselves in a new year full of possibilities, now is a good time to reflect on events that impacted our industry in 2012 and how you should plan your ...
(Views: 2,044)
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One of this initiative’s value added elements is the use of the city’s emblematic venues and historical buildings, such as the Perez Galdos Theatre, Columbus House, the Viera y Clavijo Botanical Gardens ...
(Views: 1,292)
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How to handle social media during your socially responsible events.Transparency is one of the commandments of social responsibility, enhancing other socially responsible actions such as stakeholder engagement. Social media is ...
(Views: 1,771)
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Every business has a way of operating that makes it completely different from any other business in the world. Ever wondered how some companies keep attracting and retaining high performing workers while ...
(Views: 1,832)
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The Barcelona-based company will make its platform available to the emblematic property located in Madrid’s Gran Via, as well as to four theme hotels in PortAventura.ReviewPro, Spain’s leading online reputation ...
(Views: 1,287)
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For the third year running, Kuoni Destination Management has been voted the "World’s Top DMC" at the World Travel Awards. Hailed as the "Oscars of the travel industry, the World ...
(Views: 1,064)
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Internet video is seeing unprecedented growth for communication and marketing. This paper will cover the impact of this growth for promoting and extending the life of events with examples and ideas for ...
(Views: 6,911)
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The second of a three-part pricing series, this article focuses on improving the use discounts to boost attendance, engagement and room block pickup, while improving social and environmental performance.This is ...
(Views: 2,068)
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Marketers love exclaiming "SEO is dead!" and heralding the next big thing that will save your website – social media, retargeting, mobile, tablets, you name it. However, regardless of what some in ...
(Views: 3,565)
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The first in a three-part pricing series, this article examines myriad essential pricing considerations for meetings and events. Let’s face it: Between the economy, scandals and competition from free online ...
(Views: 2,072)
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These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and attendees to do their jobs ...
(Views: 3,354)
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Over the last decade, the hotel chain has managed to save EUR 1.3 million in energy and 500 million litres of water.Melia Hotels International, Spain’s leading hotel company, has widened ...
(Views: 1,120)
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In an ever-increasing world of user reviews, TripAdvisor has become a mainstay in the research phase of travel purchases. With over 54 million monthly visitors and more than 75 million reviews, it ...
(Views: 2,208)
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ECODES and Alter Civites have signed a collaboration agreement for developing SROI (Social Return of Investment) measurements, keyed to those social organizations that want to measure the value generated by their social ...
(Views: 1,060)
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ICCA only endorses trade shows that are of genuinely global stature in terms of both exhibitors and buyers.Following the success of IMEX America’s second edition in Las Vegas, the ICCA ...
(Views: 1,509)
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In today’s technology-enhanced world, meeting attendees not only appreciate, but expect to have easy solutions for attending events. After all, many of us run our offices, finances and social lives from our ...
(Views: 1,966)
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BOBtv from bXb Online, a global online event platform designed specifically for events and associations, has been awarded this year’s EIBTM Technology Watch for its innovation and use of technology to support ...
(Views: 908)
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