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News and Events: acronym (abbreviation) ROI, Return On Investment

106 news articles found (sort by date, views)
22/10/2014.

HSBC Uses Event App for First Time at Internal Meeting


HSBC Uses Event App for First Time at Internal Meeting
With the aim of engaging participants at an internal convention, HSBC used an event app developed by PowerVote for the first time.The chief aim of this app, developed exclusively for ...
(Views: 581) See more
21/10/2014.

The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning


The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning
For the ninth year in a row, HeBS Digital announces the launch of "The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning," just in time for the 2015 budget planning season.
(Views: 973) See more
15/10/2014.

Record Number of Participants for 2014 ICCA Congress’ Business Exchange


Record Number of Participants for 2014 ICCA Congress’ Business Exchange
With only three more weeks to go before the 53rd ICCA Congress, scheduled to take place in Antalya (Turkey) from 1-5 November, the 800 registration mark has already been passed.
(Views: 540) See more
30/09/2014.

SEO is a Journey, Not a Destination: How to Implement an Ongoing SEO Strategy and Maximize Website Revenue


SEO is a Journey, Not a Destination: How to Implement an Ongoing SEO Strategy and Maximize Website Revenue
For years now hotel marketers have claimed that search engines are on the way out as a viable marketing and distribution channel in hospitality. These claims, of course, have been followed with ...
(Views: 2,604) See more
21/09/2014.

The Top Ten Questions to Ask Your Online Media Agency


The Top Ten Questions to Ask Your Online Media Agency
In the fast-paced, always-innovating online media space, hotel marketers have a newfound opportunity to invest in higher converting campaigns with increasingly smarter targeting technologies. Today’s hotel marketer must have a forward-thinking and ...
(Views: 3,194) See more
10/09/2014.

QuickMobile Expands Services to Help Enterprise Clients Roll Out Meeting and Event Apps


QuickMobile Expands Services to Help Enterprise Clients Roll Out Meeting and Event Apps
New professional services shorten mobile app learning curve and increase adoption.QuickMobile, the recognized global leader in mobile event apps, recently announced a new breed of services and support for its ...
(Views: 842) See more
07/09/2014.

Make Your Meeting Go Viral


Make Your Meeting Go Viral
Seed your crowd with viable content, fertilize it with social media and watch the engagement grow.In today’s social media-driven environment, organic viral activity surrounding an event can have an impact ...
(Views: 2,421) See more
06/09/2014.

CWT Meetings & Events Signs Agreement with Cvent


CWT Meetings & Events Signs Agreement with Cvent
Partnership strengthens CWT Meetings & Events’ global offer.CWT Meetings & Events, the award-winning meetings and events agency, today announced it has strengthened its overall client technology offering by signing an ...
(Views: 792) See more
19/07/2014.

PowerVote Opens First Subsidiary in Asia


PowerVote Opens First Subsidiary in Asia
PowerVote, a company specializing in interactive event technology, has penetrated the Asian market with the opening of a new office in Singapore.PowerVote has just announced the opening of its first ...
(Views: 1,034) See more
26/01/2014.

Smart Hotelier’s 2014 Top Ten Digital Marketing Resolutions


Smart Hotelier’s 2014 Top Ten Digital Marketing Resolutions
Whether you’ve experienced digital marketing success this year, or have continued to struggle with your direct online channel strategy, now is the perfect time for reflection and planning ahead. 2013, a year ...
(Views: 3,840) See more
13/01/2014.

After the Economic Fall


After the Economic Fall
As Europe emerges from recession, meeting professionals report steady and growing business—and a glass-half-full attitude.The latest reports from Eurostat, the statistical arm of the European Union (EU), would seem to ...
(Views: 2,065) See more
30/12/2013.

Top 10 Predictions for the Event Technology Industry in 2014 according to Genieconnect


Top 10 Predictions for the Event Technology Industry in 2014 according to Genieconnect
As part of their ongoing commitment to drive participation and deliver valuable insight for event suppliers and attendees, GenieConnect, the event participation solutions provider for the events industry, has released their top ...
(Views: 2,682) See more
26/11/2013.

CWT Meetings & Events Advises on 2014 Trends


CWT Meetings & Events Advises on 2014 Trends
With cost saving still high priority for clients, CWT Meetings & Events helps them plan ahead. Last week, CWT Meetings & Events, the award-winning global meetings and events division of ...
(Views: 1,863) See more
25/11/2013.

IBTM Global Research Presented at EIBTM 2013 Reveals a Positive Outlook for 2014


IBTM Global Research Presented at EIBTM 2013 Reveals a Positive Outlook for 2014
New technologies and the use of social media will become even more prominent in meetings and events next year.The IBTM Global Research, presented by Sally Greenhill of The Right Solution ...
(Views: 2,018) See more
21/11/2013.

IMEX Eyes Industry Predictions for 2014 - Content, Tech, "Glocal" CSR, Diversity and the Happiness Factor


IMEX Eyes Industry Predictions for 2014 - Content, Tech, "Glocal" CSR, Diversity and the Happiness Factor
With its eyes and ears on the global meetings marketplace from two vantage points – one in Europe at IMEX in Frankfurt and one in the US at IMEX America – the ...
(Views: 2,568) See more
12/11/2013.

Kuala Lumpur Convention Centre Wins Inaugural ICCA Best PR Award


Kuala Lumpur Convention Centre Wins Inaugural ICCA Best PR Award
On 3 November, Kuala Lumpur Convention Centre (KLCC) was announced as the winner of the very first ICCA Best PR Award at the ICCA Congress in Shanghai, China-P.R. by Martin Lewis, chairman ...
(Views: 2,387) See more
17/10/2013.

Bucharest to Host MCE Central & Eastern Europe Next February


Bucharest to Host MCE Central & Eastern Europe Next February
The 4th edition of MCE Central & Eastern Europe, the B2B event promoting MICE business in CEE & CIS countries, is scheduled to take place at the Radisson Blu (Bucharest, Romania), from ...
(Views: 2,069) See more
08/10/2013.

EIBTM Launches New Innovation Zone


EIBTM Launches New Innovation Zone
EIBTM, the global event for the meetings and events industry, has announced that they will launch a new Innovation Zone for the 2013 show. The Innovation Zone will provide a unique and ...
(Views: 2,403) See more
10/09/2013.

The Smart Hotelier’s Guide to 2014 Digital Marketing Budget Planning


The Smart Hotelier’s Guide to 2014 Digital Marketing Budget Planning
Hoteliers, we have just passed the mid-year mark and it’s time to plan your digital marketing budgets for next year. Budgeting season is the ideal time to assess your business objectives, as ...
(Views: 5,077) See more
19/07/2013.

Top Trends on the Horizon


Top Trends on the Horizon
A view through the looking glass reveals the future of your events: energized, gamified, localized and personalized.When you think about the future of meetings, what word or emotion comes to ...
(Views: 3,539) See more
25/06/2013.

The Truth is in the Numbers: 2013 is Undoubtedly the Year of the Three Screens in Hospitality


The Truth is in the Numbers: 2013 is Undoubtedly the Year of the Three Screens in Hospitality
Last year, HeBS Digital proclaimed that 2013 would be the Year of the Three Screens in Hospitality – desktop, mobile and tablet – and advised hoteliers to get ready for the "three ...
(Views: 4,265) See more
09/06/2013.

ICCA Iberian Chapter Elects New Board Members


ICCA Iberian Chapter Elects New Board Members
The aim of the new board of directors is to increase the chapter’s influence in the association meeting market.Alexandra Toregao of the Lisbon Congress Centre (Portugal) has been electedas the ...
(Views: 3,399) See more
21/05/2013.

A Call to Arms: How to Shift Market Share from the OTAs to the Hotel Website


A Call to Arms: How to Shift Market Share from the OTAs to the Hotel Website
This year, the hospitality industry is in for a lot of pain. OTA dependency continues to plague the hospitality industry, despite gains in the past three years and positive trends in all ...
(Views: 4,581) See more
22/04/2013.

Do Trade Shows Still Have Value?


Do Trade Shows Still Have Value?
Value is a loaded word.The worth of something is subjective, depending who’s doing the evaluating and how. When it comes to trade shows, does the organizer’s investment determine their value? ...
(Views: 5,064) See more
01/04/2013.

Instant Gratification


Instant Gratification
On-demand is here to stay, but it’s a challenge for the meetings and hospitality industry."On-demand" vs. "when we say so" is not just a Millennial issue. Perhaps technological innovations have ...
(Views: 3,478) See more
24/11/2012.

Framing the Pricing Picture: Revenue, Risk and Registration


Framing the Pricing Picture: Revenue, Risk and Registration
The first in a three-part pricing series, this article examines myriad essential pricing considerations for meetings and events. Let’s face it: Between the economy, scandals and competition from free online ...
(Views: 4,329) See more
30/09/2012.

An Interview with Cleverdis & Max Starkov on Social Media


An Interview with Cleverdis & Max Starkov on Social Media
Interview with Max Starkov, President & CEO, HeBS Digital, on the hot topic of the hotel community manager and the emergence of this new role as a rapidly growing profession.Masha ...
(Views: 5,163) See more
28/08/2012.

ICCA and EIBTM Combine Forces to Support the Next Generation of Meeting Planners


ICCA and EIBTM Combine Forces to Support the Next Generation of Meeting Planners
EIBTM has partnered with the International Congress and Convention Association (ICCA) once again to deliver The Forum for Young Professionals (FYP), which will take place from 24-27 November in Barcelona.
(Views: 2,859) See more
25/08/2012.

The Smart Hotelier’s Guide to 2013 Digital Marketing Budget Planning


The Smart Hotelier’s Guide to 2013 Digital Marketing Budget Planning
Having just passed the mid-year mark, now is a good time to reflect on how events in 2012 have made a significant impact on hoteliers and how they should plan their digital ...
(Views: 6,033) See more
13/07/2012.

Hotel Mobile Marketing and Distribution Do’s and Don’ts


Hotel Mobile Marketing and Distribution Do’s and Don’ts
Earlier this month I presented at EyeForTravel’s Online Marketing Strategies for Travel 2012 Conference in Miami. The session, titled "Best Practices for Mobile Strategies in 2012 and Beyond," focused on the expanding ...
(Views: 7,411) See more
19/05/2012.

Sustainable Games


Sustainable Games
Game mechanics enable events to fulfill genuine human needs for connection, happiness, challenge, motivation, community support—and sustainability.Serious fun through the integration of game mechanics can add power, impact and focus ...
(Views: 7,674) See more
26/04/2012.

Key Industry Players Sign Up Early to Maximise ROI at EIBTM 2012


Key Industry Players Sign Up Early to Maximise ROI at EIBTM 2012
The mid-term booking rate for EIBTM 2012, scheduled to be held in Barcelona from 27-29 November, will be available until 25 May. Building on the success of EIBTM 2011, ...
(Views: 3,133) See more
03/04/2012.

The 2012 Do’s and Don’ts of Hotel Distribution


The 2012 Do’s and Don’ts of Hotel Distribution
In 2012, hoteliers face more challenges than ever. From resolving to concentrate on "SoLoMo" (social, local, mobile marketing), to navigating "new" distribution channels, to implementing a Google+ strategy, to improving local search ...
(Views: 5,189) See more
19/03/2012.

Spanish MICE Industry Hovering Between Uncertainty and New Opportunities


Spanish MICE Industry Hovering Between Uncertainty and New Opportunities
Due to the current uncertainty, only 12% of Spanish companies expect to increase their event budgets in 2012.The Spanish MICE industry faces bleak prospects for 2012, according to the results ...
(Views: 3,114) See more
14/03/2012.

Global Exchange Events Launches New Event Targeting Incentive Meetings Market


Global Exchange Events Launches New Event Targeting Incentive Meetings Market
Buyers and Sellers to convene December 2-4 at Montage Laguna Beach in hosted-buyer format. Global Exchange Events, the company that recently launched the Premier Meetings Exchange hosted-buyer event for meeting ...
(Views: 2,320) See more
29/02/2012.

A Guide for Organizing Fashion Events


A Guide for Organizing Fashion Events
An overview of the basic steps for successfully planning, organizing and staging a fashion event.Pre-eventThe first most complex step addresses all the main aspects that should be taken into ...
(Views: 2,798) See more
19/02/2012.

MPI Spain Addresses Rise of Hybrid Events


MPI Spain Addresses Rise of Hybrid Events
On 9 February, the Spanish chapter of Meeting Professionals International held the second of its two sessions, dedicated to new formats, technologies and tendencies in the meetings and event industry, at the ...
(Views: 5,179) See more
12/02/2012.

Smart Hotelier’s 2012 Top Ten Digital Marketing Resolutions


Smart Hotelier’s 2012 Top Ten Digital Marketing Resolutions
Last year the economy remained in "recovery mode," allowing the industry to focus its efforts more on marketing to the travel consumer and less on scaling back budgets for the first time ...
(Views: 8,904) See more
30/01/2012.

MPI Spain Analyzes New Meetings and Event Industry Trends


MPI Spain Analyzes New Meetings and Event Industry Trends
The Spanish Chapter of Meeting Professionals International surprised attendees with a dynamic and participative educational session, held at the ME by Melia in Madrid, addressing new formats, technologies and trends in the ...
(Views: 3,483) See more
01/11/2011.

Incentives 2011


Incentives 2011
Times are tough for the incentives industry. With traces of the recession still lingering, companies have continued to keep their belts tight and their employees close to home. One U.S. company, however, ...
(Views: 5,012) See more
25/10/2011.

The Smart Hotelier’s Guide to 2012 Digital Marketing Budget Planning


The Smart Hotelier’s Guide to 2012 Digital Marketing Budget Planning
2012 is quickly approaching and budget-planning season is upon us. Whether you are just starting to think about where you are going to allocate your dollars, or are moving towards finalizing your ...
(Views: 7,028) See more
19/10/2011.

The Perfect Speaker


The Perfect Speaker
Meeting professionals often ask me for recommendations on everything from books to venues to…speakers. After all, I share the stage with dozens of established and upcoming keynotes every year. And ...
(Views: 5,779) See more
01/10/2011.

Second-Tier Destination = First-Rate ROI


Second-Tier Destination = First-Rate ROI
Jeff Sventek traveled for a whole day to make it to his organization's Annual Scientific Meeting in Anchorage, Alaska. Some members, especially older ones, said they couldn't attend because of the distance. ...
(Views: 4,203) See more
19/09/2011.

Event Specialists Launch 7C Manifesto


Date of Celebration: 31/08/2012
Event Specialists Launch 7C Manifesto
At the first European Event Summit in Luxembourg, ISES Europe's Chairman Christian Seidenstücker presented the 5Cs which should determine the future of the events industry. That inspired the attending event professionals develop ...
(Views: 3,049) See more
18/08/2011.

It’s Time for a Mid-Year Course Correction: the Results of the Annual Survey on Digital Marketing Are In


It’s Time for a Mid-Year Course Correction: the Results of the Annual Survey on Digital Marketing Are In
The results of the industry’s 5th Annual Benchmark Survey on Hotel Digital Marketing Budget Planning and Best Practices are in! Now is the perfect time for hoteliers to re-assess their digital marketing ...
(Views: 4,532) See more
31/05/2011.

The Mobile Revolution is Here


The Mobile Revolution is Here
And if you don't believe that, let's take a look at the facts. There are roughly 6.9 billion people in the world today and 5.2 billion have a mobile phone subscription. That's ...
(Views: 5,482) See more
30/05/2011.

ROI Week 2011 Introduces New Course on Social Media and Hybrid Events


ROI Week 2011 Introduces New Course on Social Media and Hybrid Events
ROI Week 2011 is the third annual event of the series organised by Event ROI Institute at Down Hall, near London, during the first week of September. It is not only about ...
(Views: 4,185) See more
13/05/2011.

Francisco Carrio Named President of Spanish Tradeshow Organizers Association


Francisco Carrio Named President of Spanish Tradeshow Organizers Association
Renewal of the management committee of the Spanish Tradeshow Organizers Association (AOF), with the appointment of Francisco Carrio to the post of president.With a 15 year track record in top ...
(Views: 2,528) See more
11/05/2011.

More than 60 Indian Corporate Buyers Already Registered for ITITM


Date of Celebration: 11/08/2011
More than 60 Indian Corporate Buyers Already Registered for ITITM
The India Travel & Information Technology Mart (ITITM), the country’s first premier B2B MICE and travel related IT event, is scheduled to be held from 11-13 August at the Hyderabad International Convention ...
(Views: 2,919) See more
09/05/2011.

Play Your Cards Right


Play Your Cards Right
The results are in. The hosted buyer program offers well-matched networking opportunities, generates ROI and provides the accountability needed to justify travel and time spent out of office. The question ...
(Views: 4,239) See more

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Eventísimo. Destination Management Company operating in Spain and Portugal
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