News and Events: Audience

How to lay the groundwork for framing event-based CSR programs.Event professionals are conditioned to organize corporate social responsibility using the familiar "triple bottom line" or possibly the nine APEX categories ...
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"Exclusively Corporate @ IMEX" uses the Association Day as its model to allow corporate buyers to attend the award-winning trade show whilst also taking part in expertly facilitated education and networking.
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Value is a loaded word.The worth of something is subjective, depending who’s doing the evaluating and how. When it comes to trade shows, does the organizer’s investment determine their value? ...
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With 87% of online users reporting that Social Media recommendations impact hotel choice, it is no secret that social media influences the travel planning process. With the launch of Facebook Graph Search, ...
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Unique ideas for breaking away from traditional meeting formats, whether you have five attendees or 5,000.To generate groundbreaking ideas for meetings, I first ask: "How will we engage meeting participants ...
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This solution allows event attendees to view the presentations of keynote speakers and send them comments via an integrated chat system.PowerVote has just launched its new app for tablet and ...
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At a time when we need to optimize budgets, an incentive should not be seen as a mere gift or reward, but as a way of contributing value to the company organizing ...
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With this campaign theme, Sixt is again making the most of a hot topic to engage its target audience.Sixt Rent-a-Car is notorious for using hot topics in its ad campaigns. ...
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Mobile is an important travel planning and hotel distribution channel; a channel that hoteliers must embrace to be successful in 2013. One of the most notable developments this year is that the ...
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Touring with fragile chandeliers? Showlight makes it all possible. After a brilliant show at London’s Royal Albert Hall, it was the Spain’s turn with concerts at Barcelona’s Palau Sant Jordi and Madrid’s ...
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A hybrid meeting approach helped eBay—the company that brings strangers worldwide together to buy and sell goods online—bring its own European team together.This case study is one piece of MPI’s ...
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Internet video is seeing unprecedented growth for communication and marketing. This paper will cover the impact of this growth for promoting and extending the life of events with examples and ideas for ...
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The second of a three-part pricing series, this article focuses on improving the use discounts to boost attendance, engagement and room block pickup, while improving social and environmental performance.This is ...
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These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and attendees to do their jobs ...
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First Stop, the premium network specializing in tires and full car maintenance, held a convention for 300 people at the north auditorium of IFEMA (Madrid) on 20 October.Nearly 300 people ...
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In today’s technology-enhanced world, meeting attendees not only appreciate, but expect to have easy solutions for attending events. After all, many of us run our offices, finances and social lives from our ...
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BOBtv from bXb Online, a global online event platform designed specifically for events and associations, has been awarded this year’s EIBTM Technology Watch for its innovation and use of technology to support ...
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The H10 Hotels’ new mobile website allows Smartphone users to access information and make bookings at the chains 40+ properties in a simple and intuitive fashion.H10 Hotels has recently launched ...
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The 25th of July this year was my 28th birthday. Every birthday, I try to launch a new initiative, product or service that will serve as my birthday gift to the world.
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Get your audience involved—and keep them that way—with these 11 tips for excellent engagement. "Engagement" reached official buzzword status long ago, but that doesn’t mean it’s an idea that should ...
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Gamification in the meetings you plan next can help foster confidence with your attendees.What is your organization’s most valuable asset: Employees? Customers? Intellectual property? Leadership? Brand? I believe your most ...
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nfp events has announced a seminar programme with a focus on first-hand experience.A brand new exhibition for non- profit events and conference professionals opens on the 25 September, with delegates ...
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What is the number one reason for most small business failures? The number one reason why most small businesses fail is low business IQ!A common trend among small business owners ...
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Having just passed the mid-year mark, now is a good time to reflect on how events in 2012 have made a significant impact on hoteliers and how they should plan their digital ...
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An innovative online interactive 3D event allows countries to showcase their best destinations to the world.In the first quarter 2014, the world will see the largest-ever gathering of countries, travel-related ...
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We need to create information like TV producers do.Flying from Boston to Phoenix on Jetblue last month, I caught a glimpse of what inspires National Geographic and history channel programs ...
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China’s largest meetings, incentives and business travel exhibition will be taking place at the China National Convention Centre (CNCC) from 12-14 September 2012.CIBTM, China’s largest meetings, incentives and business travel ...
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The Barcelona-based company iVentions has won the bid for managing hospitality services at the championships, which will focus on the public’s comfort.The international event production company iVentions has been commissioned ...
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Eikonos was commissioned to provide AV equipment and technical support for many of the activities that were organized over the weekend in Barcelona.After 25 years, the King’s Basketball Cup returned ...
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A large number of celebrities from different parts of the world turned up at Puerto Banus to enjoy a luxurious weekend.The II edition of the Marbella Luxury Weekend, which finished ...
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Thanks to a group of audacious clients that put their trust in new technologies, the first event in Spain featuring interactive voting via smartphones was held in Madrid on 14 February 2012.
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Debating between political candidates is normal at election times. What is unusual, though, is that the candidates are assessed and given scores in real time by the public… at least until now.
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I can’t tell you how many people over the years have asked me, "How do I become a public speaker?" Often the question is quickly followed with, "…but I’m really not sure ...
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PowerVote will be participating in the coming edition of ExpoManagement 2012, scheduled to be held in Madrid from 23-24 May.As an essential player in the revitalization of events and meetings, ...
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Game mechanics enable events to fulfill genuine human needs for connection, happiness, challenge, motivation, community support—and sustainability.Serious fun through the integration of game mechanics can add power, impact and focus ...
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Technology changes in the past three decades have been astonishing for both the meetings industry and for society in general. To see how far we have come, I felt it would be ...
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A new study reveals the realities of meetings going virtual, from the variety of formats and sourcing to measurement and comparisons to face to face.The role of virtual meetings is ...
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The Spanish foundation La Paz es Posible (Peace is Possible) collaborated in the promotion of the event and customer service through its Las Palmas delegation.The internationally acclaimed Peace Ambassador Prem ...
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How would you like to get free exposure for your business? How would you like your latest event to be featured prominently in the glossy pages of your favorite magazine? And how ...
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For the five-day presentation, Nissan commissioned SONO to supply AV, conceptual lighting, sound and assembly services, as well as technical assistance.Last February, Nissan Communication organized a presentation of the new ...
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Held at several venues in Bilbao, the event included a convention, a team-building activity and a gala dinner.On the occasion of the presentation of its new strategic plan and annual ...
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The different actions included "Mama Cook by Pullmantur," a cooking competition for mothers.During the 10th edition of Madrid Fusion, a culinary event par excellence held last January at Madrid’s Municipal ...
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PowerVote has designed a new iPad app for the Vinci Group. This new app puts PowerVote at the forefront of cutting-edge interactive audience polling technology.The solution was developed by PoweVote ...
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An overview of the basic steps for successfully planning, organizing and staging a fashion event.Pre-eventThe first most complex step addresses all the main aspects that should be taken into ...
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Once again, the Tagus College will be performing a number of classical concerts especially adapted for children at the Hilton Buenavista Toledo.Coordinated by Alfonso Peciña, director of the Tagus College’s ...
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On 9 February, the Spanish chapter of Meeting Professionals International held the second of its two sessions, dedicated to new formats, technologies and tendencies in the meetings and event industry, at the ...
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In October 2011, 650 people from 13 cities participated in the Satelital Workshop, organized by the Mexican Association of Psychiatry, thanks to satellite communication technology.Specialists in psychiatry and neurology participating ...
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By 2020, small businesses will respond to new market opportunities with variable-cost business plans, according to emergent research. Small business numbers will have increased by then, with the greatest growth ...
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The Spanish Chapter of Meeting Professionals International surprised attendees with a dynamic and participative educational session, held at the ME by Melia in Madrid, addressing new formats, technologies and trends in the ...
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With the rapid growth of the mobile channel, SMS marketing is becoming a vital component of a well-rounded digital marketing strategy. Unfamiliar with Best Practices for leveraging this channel, many hoteliers are ...
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