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278 news articles found (sort by date, views)

Mobile Social Media: A Checklist for Maximum Event Impact

Mobile Social Media: A Checklist for Maximum Event Impact 23/08/2015. A recent survey from ShareThis found that social sharing from mobile happens twice as often as sharing from desktop. As event participants predominantly use mobile devices at events, it follows that the ...
Views: 1,794

Hotelier’s Action Plan to Capitalize on the Mobile Channel Boom

Hotelier’s Action Plan to Capitalize on the Mobile Channel Boom 25/07/2015. In the first half of 2015, the age-defining shift from desktop to mobile and tablet devices continued its rigorous pace: more than 21% of online bookings and nearly 19% of roomnights are ...
Views: 840

Onsite Data Analytics – A Goldmine for Meetings Improvement

Onsite Data Analytics – A Goldmine for Meetings Improvement 07/06/2015. The onsite meeting used to be known as the "black hole" of event data management. . Planners used computers to gain insights before and after events, but during an event they were ...
Views: 833

The Smart Hotelier’s Action Plan to Digital Content Marketing

The Smart Hotelier’s Action Plan to Digital Content Marketing 21/05/2015. Digital Content Marketing involves the distribution of engaging information across digital marketing channels – from blogs and social media to the property website and email marketing. The sole objective of this type ...
Views: 2,224

Hotelier’s Guide to the Google Mobile-Friendliness Update

Hotelier’s Guide to the Google Mobile-Friendliness Update 15/04/2015. Google is back in the news with another algorithm change – and this time it’s a big one. The search engine announced recently its plans to roll out the Mobile-Friendly Algorithm Update ...
Views: 1,125

Turning Distraction into Action – Second Screen Technology for Meetings

Turning Distraction into Action – Second Screen Technology for Meetings 24/03/2015. The mobile revolution has happened. Nearly everyone is carrying around at least one smart mobile device and checking it an average of more than 150 times a day! Attendees are ...
Views: 2,050

Smart Hotelier’s 2015 Top 10 Digital Marketing Resolutions

Smart Hotelier’s 2015 Top 10 Digital Marketing Resolutions 03/03/2015. Today’s hotelier has a world of opportunities available to help them increase direct online bookings and revenues. Technology developments such as Responsive Website Design, Dynamic Content Personalization, Dynamic Rate Marketing, Reservation Abandonment ...
Views: 2,226

The Internet of Things and its Impact on Tradeshows and Events

The Internet of Things and its Impact on Tradeshows and Events 04/02/2015. Hundreds of billions of sensors are deploying quietly. They will track our every move and monitor almost everything with which we interact. The Internet of Things (IOT) will transform society and will ...
Views: 2,396

Many Colors Group Launches New Website

Many Colors Group Launches New Website 30/01/2015. While retaining its original structure, the different content sections of each of the brands belonging to the group are differentiated in a more clear and visual fashion.Many Colors Group has ...
Views: 887

Adaptive vs. Full Responsive Design in Hospitality: How to Choose the Right Option for Your Property Website

Adaptive vs. Full Responsive Design in Hospitality: How to Choose the Right Option for Your Property Website 19/01/2015. Today, there are two prevailing "schools of thought" regarding website design and optimizing the hotel website for the multi-screen device world we live in: Responsive Website Design (RWD) and Adaptive Web Design ...
Views: 2,392

The Two New Google Updates Every Hotelier Should Know About

The Two New Google Updates Every Hotelier Should Know About 05/12/2014. Organic search is the leading source of traffic for hotel websites, and over 50% of online revenue in the hospitality industry originates from the search engines. So it’s no secret that Search ...
Views: 2,145

The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning

The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning 21/10/2014. For the ninth year in a row, HeBS Digital announces the launch of "The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning," just in time for the 2015 budget planning season.
Views: 2,188

SEO is a Journey, Not a Destination: How to Implement an Ongoing SEO Strategy and Maximize Website Revenue

SEO is a Journey, Not a Destination: How to Implement an Ongoing SEO Strategy and Maximize Website Revenue 30/09/2014. For years now hotel marketers have claimed that search engines are on the way out as a viable marketing and distribution channel in hospitality. These claims, of course, have been followed with ...
Views: 3,686

The Top Ten Questions to Ask Your Online Media Agency

The Top Ten Questions to Ask Your Online Media Agency 21/09/2014. In the fast-paced, always-innovating online media space, hotel marketers have a newfound opportunity to invest in higher converting campaigns with increasingly smarter targeting technologies. Today’s hotel marketer must have a forward-thinking and ...
Views: 4,425

Ten Transformative Meetings Technology Trends for 2015

Ten Transformative Meetings Technology Trends for 2015 14/09/2014. These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and other meeting participants to do ...
Views: 12,564

New Web Tool for Event Organizers

New Web Tool for Event Organizers 09/09/2014. Your event is due to start the day after tomorrow and you have forgotten about the badges. This problem is now a thing of the past. Parthen Meeting Services has ...
Views: 1,593

The Shift in Desktop to Mobile and Tablet Continues to Transform Hotel Bookings in Q1 2014

The Shift in Desktop to Mobile and Tablet Continues to Transform Hotel Bookings in Q1 2014 31/08/2014. The results from Q1 of 2014 demonstrate a tremendous and continuous shift in hotel bookings and customer engagements from desktop to mobile and tablet devices. Over 36% of web visitors and nearly ...
Views: 3,131

As Technology Changes Events, These Five Things Will Likely Stay the Same

As Technology Changes Events, These Five Things Will Likely Stay the Same 09/08/2014. We are living in a time of unprecedented technology change. How will these changes affect meetings and tradeshows? Will events remain a central form of education, networking and marketing? Will virtual meetings ...
Views: 2,868

Uila Picks Up Silver for Best Sports Event at Eventoplus Awards

Uila Picks Up Silver for Best Sports Event at Eventoplus Awards 27/07/2014. Held at Arganda del Rey’s Rock City, Gymkhana Grid 2013 was attended by thousands of people.Uila, the promoter and organizer of Gymkhana Grid European Final 2013, one of the most ...
Views: 1,499

Dynamic Rate Marketing – Hotelier’s Powerful New Weapon to Shift Share from the OTAs

Dynamic Rate Marketing – Hotelier’s Powerful New Weapon to Shift Share from the OTAs 23/07/2014. For more than a hundred years, hotel marketers have used two traditional direct-response advertising techniques: lead-in rate (“Our weekend rate starts from $199”) or a less than credible rate range (“Our Holiday ...
Views: 3,871

Organise Your Day and Save Time with The Meetings Show App

Organise Your Day and Save Time with The Meetings Show App 03/07/2014. DoubleDutch and The Meetings Show’s long term partnership has led to significant upgrades to The Meetings Show’s app, providing up to the minute diary access for hosted buyers and a wide variety ...
Views: 2,097

A New Perspective: Aerial (Drone) Video & Photography for Events

A New Perspective: Aerial (Drone) Video & Photography for Events 26/05/2014. Convention videography has been used frequently over the past several decades. Cameras are used to interview speakers/exhibitors/event leaders, to record and stream/rebroadcast event proceedings, to record highlight shows at incentive meetings to ...
Views: 3,559

EIBTM Launches Redesigned Website

EIBTM Launches Redesigned Website 04/04/2014. Enhanced features will optimise the user’s experience and increase communication with all attendees.EIBTM, the leading global event for the meeting and events industry, announced on 25 March that its new ...
Views: 2,110

The Top 10 Questions Hoteliers Should Be Asking Their SEO Vendor

The Top 10 Questions Hoteliers Should Be Asking Their SEO Vendor 31/03/2014. With Google releasing over 500 algorithm updates each year and search engine results constantly in flux, Search Engine Optimization (SEO) best practices are always evolving. And with search engines contributing at least ...
Views: 6,155

Geofencing, Proximity Sensing and iBeacons: Coming to an Event near You!

Geofencing, Proximity Sensing and iBeacons: Coming to an Event near You! 20/03/2014. A geofence is a virtual perimeter around a geographic area, such as a hotel, a conference center, an exhibition or any another arbitrary boundary. When a mobile device using a geofence service ...
Views: 5,817

Wearable/Ultra-portable Computers for Events

Wearable/Ultra-portable Computers for Events 13/02/2014. A new category of computers, wearable computers, are miniature electronic devices that are worn under, with or on top of clothing… and they may be coming to an event near you! ...
Views: 3,539

Event Apps to Go Global in 2014

Event Apps to Go Global in 2014 02/02/2014. In 2014, this new technology is about to revolutionize the meeting and event industry.Event apps, a technology that has emerged in the last few years, is about to go global. ...
Views: 3,910

Smart Hotelier’s 2014 Top Ten Digital Marketing Resolutions

Smart Hotelier’s 2014 Top Ten Digital Marketing Resolutions 26/01/2014. Whether you’ve experienced digital marketing success this year, or have continued to struggle with your direct online channel strategy, now is the perfect time for reflection and planning ahead. 2013, a year ...
Views: 4,531

Most Popular Event Planner Spain Posts in 2014

Most Popular Event Planner Spain Posts in 2014 10/01/2014. As in previous years, the portal’s "News and Events" section has experienced an important growth in terms of page views.In 2013, Event Planner Spain’s "News and Events" section generated a ...
Views: 2,236

Top 10 Predictions for the Event Technology Industry in 2014 according to Genieconnect

Top 10 Predictions for the Event Technology Industry in 2014 according to Genieconnect 30/12/2013. As part of their ongoing commitment to drive participation and deliver valuable insight for event suppliers and attendees, GenieConnect, the event participation solutions provider for the events industry, has released their top ...
Views: 3,083

The Shift in Hotel Bookings from Desktop to Mobile and Tablet Accelerates in Q3, 2013

The Shift in Hotel Bookings from Desktop to Mobile and Tablet Accelerates in Q3, 2013 21/12/2013. In our article earlier this year, 'The Truth is in the Numbers: 2013 is Undoubtedly the Year of the Three Screens in Hospitality', we outlined the rapid growth in ...
Views: 3,271

The Dollars and Sense of Conference Mobile Apps

The Dollars and Sense of Conference Mobile Apps 13/12/2013. Cut printing costs and increase sponsor revenue. We all know it. You only have to look around to see everyone on mobile phones. According to the American think tank organization, ...
Views: 2,570

Marketingconnect Revolutionizes Event Communications

Marketingconnect Revolutionizes Event Communications 29/11/2013. GenieConnect launches the industry’s first personalized marketing automation system.GenieConnect, the digital solutions provider for the events industry, has announced the launch of MarketingConnect, an intelligent marketing automation system for events, ...
Views: 2,347

Eventex Awards International 2013 Now Open for Entries

Eventex Awards International 2013 Now Open for Entries 16/11/2013. The only online award competition for meeting and event professionals worldwide has started accepting submissions.Eventex Awards are launched for the first time on a global level and will be held ...
Views: 2,658

Site Inspection Simplified: Four Free Apps to Improve the Process

Site Inspection Simplified: Four Free Apps to Improve the Process 08/11/2013. Gone are the days when a meeting planner had to rely on making handwritten notes on a fold-out paper floor plan during a meeting facility site inspection. There are now several free ...
Views: 4,318

The End of an Era: Google Says Goodbye to Keyword-Centric SEO

The End of an Era: Google Says Goodbye to Keyword-Centric SEO 19/10/2013. Since late 2011, Google has been moving in the direction of secure search. Put simply, this means that Google users’ keyword searches are "protected" and are not disclosed to any website analytics ...
Views: 4,575

Fourteen Meetings Technology Trends to Watch for 2014

Fourteen Meetings Technology Trends to Watch for 2014 10/10/2013. These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and other meeting participants to do ...
Views: 146,396

Red UNIO Encourages Clients to Perform Voodoo on Their Suppliers

Red UNIO Encourages Clients to Perform Voodoo on Their Suppliers 22/09/2013. This autumn, Red UNIO has launched a new campaign in which the agency encourages clientes to perform voodoo on their suppliers.With the "Perform Voodoo on Your Suppliers" campaign, Red UNIO ...
Views: 2,239

The Smart Hotelier’s Guide to 2014 Digital Marketing Budget Planning

The Smart Hotelier’s Guide to 2014 Digital Marketing Budget Planning 10/09/2013. Hoteliers, we have just passed the mid-year mark and it’s time to plan your digital marketing budgets for next year. Budgeting season is the ideal time to assess your business objectives, as ...
Views: 6,230

Open-Source Rocks! Free Web Development Tools and New Low-Cost Apps to Reduce the Costs of Meetings Management

Open-Source Rocks! Free Web Development Tools and New Low-Cost Apps to Reduce the Costs of Meetings Management 01/09/2013. Open source is computer software code that is open to the public for use and modification. This collaboratively-developed software tends to drive down costs dramatically as the base code is free. ...
Views: 5,764

Mobile Social Networking Improving the Attendee Experience

Mobile Social Networking Improving the Attendee Experience 01/08/2013. One good contact made at an event can often pay for the whole trip! Yet, until recently, the way most events managed this very important component did not get much thought. For ...
Views: 4,174

Top Trends on the Horizon

Top Trends on the Horizon 19/07/2013. A view through the looking glass reveals the future of your events: energized, gamified, localized and personalized.When you think about the future of meetings, what word or emotion comes to ...
Views: 4,062

Emperador Hotel Obtains TripAdvisor Certificate of Excellence

Emperador Hotel Obtains TripAdvisor Certificate of Excellence 02/07/2013. TripAdvisor, the largest travel web in the world, has recently been awarded a number of hotels, restaurants and attractions achieving outstanding traveller reviews its Certificate of Excellence.Only approximately 10% of ...
Views: 3,478

The Truth is in the Numbers: 2013 is Undoubtedly the Year of the Three Screens in Hospitality

The Truth is in the Numbers: 2013 is Undoubtedly the Year of the Three Screens in Hospitality 25/06/2013. Last year, HeBS Digital proclaimed that 2013 would be the Year of the Three Screens in Hospitality – desktop, mobile and tablet – and advised hoteliers to get ready for the "three ...
Views: 4,890

How Hoteliers Can Leverage New Pinterest Features to Enhance Their Online Marketing Strategy

How Hoteliers Can Leverage New Pinterest Features to Enhance Their Online Marketing Strategy 03/06/2013. Since its launch in early 2010, Pinterest has experienced tremendous growth. Now with over 30 million unique monthly visitors, the internet’s virtual pin board has become the third largest social networking site ...
Views: 5,143

A Blueprint to SEO Success: Creating Professional and Engaging Copy for the Hotel Website

A Blueprint to SEO Success: Creating Professional and Engaging Copy for the Hotel Website 04/05/2013. The property website continues to be the hotelier’s most important distribution and marketing channel. The main goal of any hotel website is to turn lookers into bookers. A number of factors ...
Views: 5,115

Genieconnect Introduces Dedicated Event App for Blackberry 10

Genieconnect Introduces Dedicated Event App for Blackberry 10 09/04/2013. GenieConnect announced yesterday the addition of the Blackberry native app to their portfolio of digital event solutions. The Blackberry 10 Event App has been specifically designed to support GenieConnect’s clients in enabling ...
Views: 4,873

Pinterest Introduces Business Account Analytics Tool

Pinterest Introduces Business Account Analytics Tool 19/03/2013. Pinterest Web Analytics is now available to website owners who have switched to the new-look Pinterest and whose site has the verified check mark.The key social media player has just ...
Views: 3,448

PowerVote Launches New Event Apps

PowerVote Launches New Event Apps 18/03/2013. This solution allows event attendees to view the presentations of keynote speakers and send them comments via an integrated chat system.PowerVote has just launched its new app for tablet and ...
Views: 2,988

2013 Hotel Mobile Technology Trends

2013 Hotel Mobile Technology Trends 28/02/2013. Mobile is an important travel planning and hotel distribution channel; a channel that hoteliers must embrace to be successful in 2013. One of the most notable developments this year is that the ...
Views: 6,535

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Málaga Convention Bureau Member MPI Member, Meeting Professionals International Exhibiting at EIBTM, global event for meetings and incentives IMEX 2015 – Frankfurt 19-21 May. The essential worldwide exhibition for incentive travel, meetings and events ICCA Iberian Chapter