News Events: Facebook

This year, the hospitality industry is in for a lot of pain. OTA dependency continues to plague the hospitality industry, despite gains in the past three years and positive trends in all ...
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The property website continues to be the hotelier’s most important distribution and marketing channel. The main goal of any hotel website is to turn lookers into bookers. A number of factors ...
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With 87% of online users reporting that Social Media recommendations impact hotel choice, it is no secret that social media influences the travel planning process. With the launch of Facebook Graph Search, ...
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The show concluded with a 7% increase in foreign visitors, thanks to the strong presence of trade professionals from Latin America and Africa, as well as from Spain’s chief feeder markets, such ...
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With this campaign theme, Sixt is again making the most of a hot topic to engage its target audience.Sixt Rent-a-Car is notorious for using hot topics in its ad campaigns. ...
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Mobile is an important travel planning and hotel distribution channel; a channel that hoteliers must embrace to be successful in 2013. One of the most notable developments this year is that the ...
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A mobile app for your event (trade show, convention, meeting, festival, etc) can be useful, valuable, and fun for attendees. It can provide you with a source of revenue and sponsorships. ...
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How online gaming techniques can help you design and deliver better meeting content.I am fascinated by technology. The reason? Because when I unpick the reasons behind innovations, I like to ...
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In a bid to offer its users an optimum experience, the Spanish and Moroccan meeting and event portal has carried out a long list of improvements during 2012.Aware that today’s ...
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Internet video is seeing unprecedented growth for communication and marketing. This paper will cover the impact of this growth for promoting and extending the life of events with examples and ideas for ...
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Marketers love exclaiming "SEO is dead!" and heralding the next big thing that will save your website – social media, retargeting, mobile, tablets, you name it. However, regardless of what some in ...
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These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and attendees to do their jobs ...
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Interview with Max Starkov, President & CEO, HeBS Digital, on the hot topic of the hotel community manager and the emergence of this new role as a rapidly growing profession.Masha ...
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The H10 Hotels’ new mobile website allows Smartphone users to access information and make bookings at the chains 40+ properties in a simple and intuitive fashion.H10 Hotels has recently launched ...
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The 25th of July this year was my 28th birthday. Every birthday, I try to launch a new initiative, product or service that will serve as my birthday gift to the world.
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Get your audience involved—and keep them that way—with these 11 tips for excellent engagement. "Engagement" reached official buzzword status long ago, but that doesn’t mean it’s an idea that should ...
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Having just passed the mid-year mark, now is a good time to reflect on how events in 2012 have made a significant impact on hoteliers and how they should plan their digital ...
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An innovative online interactive 3D event allows countries to showcase their best destinations to the world.In the first quarter 2014, the world will see the largest-ever gathering of countries, travel-related ...
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The portal’s members can now include in their listing links to their profiles in the chief social media.With the aim of helping its members make the most of viral marketing ...
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Earlier this month I presented at EyeForTravel’s Online Marketing Strategies for Travel 2012 Conference in Miami. The session, titled "Best Practices for Mobile Strategies in 2012 and Beyond," focused on the expanding ...
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The winner of the contest will be able to advertise his or her company for free in the official directory of both events. MITM Euromed, Meetings and Incentive Travel Market ...
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EventMobi is a mobile platform that has become the standard app in the meetings and event industry in countries such as Canada, USA and the UK.Marketed in Spain by Orquídea ...
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Pinterest is a niche social network based on virtual pin boards. By January 2012, the site received 11.5 million unique visitors. With Pinterest rapidly becoming one of the most popular social media ...
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Meeting planners need to track a myriad of details at events (catering orders/guarantees, room/AV sets, staffing, exhibitor requirements, registration numbers, decorator details, entertainment, speaker requirements, transportation details, VIP requirements just to name ...
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As EIBTM prepares to celebrate its 25th anniversary, Event Planner Spain has spoken to the exhibition’s director Graeme Barnett about the next edition, scheduled to be held from 27-29 November 2012 at ...
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In 2012, a time focused on new distribution channels, social, local, mobile, and the ever-changing digital marketplace, hoteliers must still remember that the tried and trusted search engines are still the key ...
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We have a tendency to cling to what is familiar, even when it can have a detrimental impact on us and our businesses.Most event planners I’ve talked to have been ...
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Technology changes in the past three decades have been astonishing for both the meetings industry and for society in general. To see how far we have come, I felt it would be ...
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In 2012, hoteliers face more challenges than ever. From resolving to concentrate on "SoLoMo" (social, local, mobile marketing), to navigating "new" distribution channels, to implementing a Google+ strategy, to improving local search ...
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How would you like to get free exposure for your business? How would you like your latest event to be featured prominently in the glossy pages of your favorite magazine? And how ...
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Exploring the Intersection of Social Media, Gaming Strategy and Business.The White House does it. Siemens does it. SAP, Marriott and Hilton Garden Inns do it. Jazz icon Ella Fitzgerald may ...
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Once again, the Tagus College will be performing a number of classical concerts especially adapted for children at the Hilton Buenavista Toledo.Coordinated by Alfonso Peciña, director of the Tagus College’s ...
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It launched in December of 2009, but many small businesses have just started hearing the buzz about Pinterest in the past few months. Still officially in Beta (and invitation-only), Pinterest has joined ...
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By 2020, small businesses will respond to new market opportunities with variable-cost business plans, according to emergent research. Small business numbers will have increased by then, with the greatest growth ...
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Last year the economy remained in "recovery mode," allowing the industry to focus its efforts more on marketing to the travel consumer and less on scaling back budgets for the first time ...
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The fastest growing meeting destination in Europe according to the latest ICCA statistics, Serbia has made a tremendous leap forward in terms of the number of events it has hosted, taking into ...
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Every year, Google makes more than 500 updates to its search algorithm. The most significant update in 2011 was the Google Panda Update, now in version 2.5, which made most hotel websites ...
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"The function of leadership is to produce more leaders, not followers" – Ralph Nader A thought provoking quote, no doubt – and one that should reshape your thoughts on leadership. ...
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In addition to presenting a new skyline, the city will host numerous cultural events to commemorate the bicentenary of "La Pepa."In 2012, Cadiz will be an mandatory travel destination since ...
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Everyone knows that having a successful search engine optimization strategy is crucial to your site’s overall success. But how do you know if your strategy is successful? The 2011 Google Panda Update ...
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Look at your delegates. If they're not poking and prodding an iPad or taking photos and video with their smartphones, I'd be surprised. In 2011, smartphone and tablet sales are surpassing desktop ...
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1. More free or low cost apps for events and trade shows"Information technologies of all types are doubling in capability every year" – Ray Kurzweil, Technology Pioneer and FuturistAnother ...
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2012 is quickly approaching and budget-planning season is upon us. Whether you are just starting to think about where you are going to allocate your dollars, or are moving towards finalizing your ...
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The winners of the contest will be able to experience Melia's wellbeing tips given during a number of weekend breaks at a selection of the chain's Spanish properties.One of the ...
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The mobile Web has already become an important travel planning and transaction channel in the U.S. and worldwide. Hotel guests and travel consumers in general are already mobile-ready, and hoteliers and travel ...
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We spend countless hours lamenting over the stock we print our business cards on, what printer to buy for our office or which brand of water to stock our fridges with. And ...
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I don't always write in great geeky depth about technology, especially something as bleeding edge as Google+, but this new social network has the potential to be a really huge thing—and it's ...
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As a professional speaker and consultant focusing on events technology, I stay in hotels about 130 nights each year. I have strong feelings on what constitutes the "ideal" stay – especially in ...
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The results of the industry’s 5th Annual Benchmark Survey on Hotel Digital Marketing Budget Planning and Best Practices are in! Now is the perfect time for hoteliers to re-assess their digital marketing ...
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In accordance with current industry trends and with the aim of exploiting alternative marketing channels to promote Tarragona as a MICE destination, six months have gone by since the Tarragona Convention Bureau ...
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