How to lay the groundwork for framing event-based CSR programs.Event professionals are conditioned to organize corporate social responsibility using the familiar "triple bottom line" or possibly the nine APEX categories ...
(Views: 519)
Seemore
The property website continues to be the hotelier’s most important distribution and marketing channel. The main goal of any hotel website is to turn lookers into bookers. A number of factors ...
(Views: 1,348)
Seemore
Value is a loaded word.The worth of something is subjective, depending who’s doing the evaluating and how. When it comes to trade shows, does the organizer’s investment determine their value? ...
(Views: 1,850)
Seemore
Entrepreneurs are problem-solvers. As a matter of fact, they are only paid when they solve people’s problems through the creation of products/services. To a large extent, the ability to solve problems is ...
(Views: 676)
Seemore
GenieConnect announced yesterday the addition of the Blackberry native app to their portfolio of digital event solutions. The Blackberry 10 Event App has been specifically designed to support GenieConnect’s clients in enabling ...
(Views: 1,310)
Seemore
With 87% of online users reporting that Social Media recommendations impact hotel choice, it is no secret that social media influences the travel planning process. With the launch of Facebook Graph Search, ...
(Views: 975)
Seemore
On-demand is here to stay, but it’s a challenge for the meetings and hospitality industry."On-demand" vs. "when we say so" is not just a Millennial issue. Perhaps technological innovations have ...
(Views: 722)
Seemore
Unique ideas for breaking away from traditional meeting formats, whether you have five attendees or 5,000.To generate groundbreaking ideas for meetings, I first ask: "How will we engage meeting participants ...
(Views: 1,325)
Seemore
In my work with entrepreneurs, especially small business owners, in my country Nigeria, one re-occurring theme is their approach towards marketing. Each time I’m in a consulting or strategy session with a ...
(Views: 1,115)
Seemore
Pinterest Web Analytics is now available to website owners who have switched to the new-look Pinterest and whose site has the verified check mark.The key social media player has just ...
(Views: 1,070)
Seemore
Eventbranche News – In the next number of Trendmagazine, due out at the end of March, six trendwatchers offer their perspective of the future and discuss their expectations. Here’s a sneak preview ...
(Views: 700)
Seemore
Google it and you’ll find it. Every day there is more freely accessible information available in the Internet and this is not always desirable.It is essential that the privacy of ...
(Views: 535)
Seemore
Ideas for staying on-trend and within budget for your F&B.While trends come and go, one thing that can always be counted on is the importance of food and beverage to ...
(Views: 1,405)
Seemore
Mobile is an important travel planning and hotel distribution channel; a channel that hoteliers must embrace to be successful in 2013. One of the most notable developments this year is that the ...
(Views: 1,923)
Seemore
The last of a three-part pricing series, this article focuses on alternative models for two important relationship and revenue streams for meetings: membership and sponsorship.Relationships drive profitability when it comes ...
(Views: 1,545)
Seemore
It seems that the business travel, meetings and events industry continues to evolve each year, and 2013 will likely reflect some significant shifts that will influence where, when and how we meet ...
(Views: 3,109)
Seemore
A mobile app for your event (trade show, convention, meeting, festival, etc) can be useful, valuable, and fun for attendees. It can provide you with a source of revenue and sponsorships. ...
(Views: 2,116)
Seemore
The word structure within the context of management is often generally associated with organizational design (organogram) only. While this is true, structure does involve organizational design but is not limited to it.
(Views: 1,592)
Seemore
Over the past few years hoteliers have been advised repeatedly to embrace the mobile channel. Industry experts have projected staggering growth rates in leisure and unmanaged business travel bookings via the ...
(Views: 1,712)
Seemore
How online gaming techniques can help you design and deliver better meeting content.I am fascinated by technology. The reason? Because when I unpick the reasons behind innovations, I like to ...
(Views: 1,518)
Seemore
As we find ourselves in a new year full of possibilities, now is a good time to reflect on events that impacted our industry in 2012 and how you should plan your ...
(Views: 1,837)
Seemore
How to handle social media during your socially responsible events.Transparency is one of the commandments of social responsibility, enhancing other socially responsible actions such as stakeholder engagement. Social media is ...
(Views: 1,582)
Seemore
Every business has a way of operating that makes it completely different from any other business in the world. Ever wondered how some companies keep attracting and retaining high performing workers while ...
(Views: 1,703)
Seemore
A hybrid meeting approach helped eBay—the company that brings strangers worldwide together to buy and sell goods online—bring its own European team together.This case study is one piece of MPI’s ...
(Views: 1,914)
Seemore
Internet video is seeing unprecedented growth for communication and marketing. This paper will cover the impact of this growth for promoting and extending the life of events with examples and ideas for ...
(Views: 2,142)
Seemore
The second of a three-part pricing series, this article focuses on improving the use discounts to boost attendance, engagement and room block pickup, while improving social and environmental performance.This is ...
(Views: 1,860)
Seemore
Marketers love exclaiming "SEO is dead!" and heralding the next big thing that will save your website – social media, retargeting, mobile, tablets, you name it. However, regardless of what some in ...
(Views: 3,391)
Seemore
There is no business without competitions; the days of the monopolist are long gone. Regardless of how relatively new an industry may seem, a careful research will reveal two or more other ...
(Views: 1,912)
Seemore
The first in a three-part pricing series, this article examines myriad essential pricing considerations for meetings and events. Let’s face it: Between the economy, scandals and competition from free online ...
(Views: 1,910)
Seemore
These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and attendees to do their jobs ...
(Views: 2,914)
Seemore
Organizations new to Pinterest can now sign up for a business account, and those users with existing accounts can now convert them following a number of simple steps.Signing up on ...
(Views: 1,127)
Seemore
Roland Systems Group will be showcasing two new products – its M-200i V-Mixer and V-40HD Multi-Format Live Video Switcher – at Inter BEE, scheduled to be held from 14-16 November in Tokyo. ...
(Views: 1,170)
Seemore
If new technology is implemented correctly, it could go a long way in allowing your delegates more options to connect with one another.I don’t usually like technology interfering with live ...
(Views: 1,885)
Seemore
In an ever-increasing world of user reviews, TripAdvisor has become a mainstay in the research phase of travel purchases. With over 54 million monthly visitors and more than 75 million reviews, it ...
(Views: 2,035)
Seemore
Just like anything else in life, CEOs also come in various categories: we have those who make their companies great and those who bring their companies pain; we have those who lead ...
(Views: 2,968)
Seemore
How economically challenged european countries can be a boon for U.S. Meetings"Spain’s Credit Crunch," "Greece’s Euro Woes," "Challenges for Europe’s Economic Core." These are just some of the recent news ...
(Views: 3,064)
Seemore
In today’s technology-enhanced world, meeting attendees not only appreciate, but expect to have easy solutions for attending events. After all, many of us run our offices, finances and social lives from our ...
(Views: 1,798)
Seemore
How to convince your customers that choosing what’s better for the planet is better for your event.Green washing is gone. It’s no longer accepted when companies say they are sustainable. ...
(Views: 1,966)
Seemore
It’s no surprise that attendees are using the iPad more than ever at conferences and meetings. Apple sold 11.8 million iPads during the first quarter of 2012, according to apple.com. The device ...
(Views: 2,051)
Seemore
Interview with Max Starkov, President & CEO, HeBS Digital, on the hot topic of the hotel community manager and the emergence of this new role as a rapidly growing profession.Masha ...
(Views: 2,194)
Seemore
Get your audience involved—and keep them that way—with these 11 tips for excellent engagement. "Engagement" reached official buzzword status long ago, but that doesn’t mean it’s an idea that should ...
(Views: 1,858)
Seemore
What smartphone technology can teach (and remind) us about meeting design.The message being debated about MPI’s future of meetings within groups, surveys and expert interviews is emphatic: don’t use technology ...
(Views: 1,901)
Seemore
Gamification in the meetings you plan next can help foster confidence with your attendees.What is your organization’s most valuable asset: Employees? Customers? Intellectual property? Leadership? Brand? I believe your most ...
(Views: 3,566)
Seemore
What is the number one reason for most small business failures? The number one reason why most small businesses fail is low business IQ!A common trend among small business owners ...
(Views: 2,478)
Seemore
Having just passed the mid-year mark, now is a good time to reflect on how events in 2012 have made a significant impact on hoteliers and how they should plan their digital ...
(Views: 2,637)
Seemore
We need to create information like TV producers do.Flying from Boston to Phoenix on Jetblue last month, I caught a glimpse of what inspires National Geographic and history channel programs ...
(Views: 1,820)
Seemore
Does it surprise you to hear that a convention center’s WiFi network does not always work? At EXHIBITOR2012 (a trade show for trade show professionals) held at the Mandalay Bay Convention Center ...
(Views: 2,370)
Seemore
Sustainability practices bond employees (and attendees) to a company and drive innovation.Ask David Oakey, a carpet designer at Interface Flor, for his inspiration for 2003’s über-popular (and, now, oft knocked ...
(Views: 2,099)
Seemore
The customer is always right, so you were told right? The customer is king, I’m sure you were also told this, right? Well, there is just one minor detail they forgot to ...
(Views: 2,564)
Seemore
How to find your Social Return on Investment (SROI).Many event professionals try to make a positive difference through community service events, in support of a social responsibility (CSR) program. It ...
(Views: 2,227)
Seemore
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