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473 news articles found (sort by date, views)

Onsite Data Analytics – A Goldmine for Meetings Improvement

Onsite Data Analytics – A Goldmine for Meetings Improvement 07/06/2015. The onsite meeting used to be known as the "black hole" of event data management. . Planners used computers to gain insights before and after events, but during an event they were ...
Views: 597

Hotelier’s Guide to the Google Mobile-Friendliness Update

Hotelier’s Guide to the Google Mobile-Friendliness Update 15/04/2015. Google is back in the news with another algorithm change – and this time it’s a big one. The search engine announced recently its plans to roll out the Mobile-Friendly Algorithm Update ...
Views: 956

QuickMobile and CTA Launch Mobile Event App for Colombian Public Services and Communications Association

QuickMobile and CTA Launch Mobile Event App for Colombian Public Services and Communications Association 30/03/2015. This is the association’s second year using the mobile app to support the National and International Congress of Public Services, Communications and ICT and TV and extend member engagement year-round.QuickMobile, ...
Views: 802

Turning Distraction into Action – Second Screen Technology for Meetings

Turning Distraction into Action – Second Screen Technology for Meetings 24/03/2015. The mobile revolution has happened. Nearly everyone is carrying around at least one smart mobile device and checking it an average of more than 150 times a day! Attendees are ...
Views: 1,899

Creativity Unleashed

Creativity  Unleashed 14/03/2015. Taking risks and exhibiting an entrepreneurial spirit helps CVBs stand out from the pack. We celebrate entrepreneurs. Since the early days of the Industrial Revolution through the current age of ...
Views: 2,058

Smart Hotelier’s 2015 Top 10 Digital Marketing Resolutions

Smart Hotelier’s 2015 Top 10 Digital Marketing Resolutions 03/03/2015. Today’s hotelier has a world of opportunities available to help them increase direct online bookings and revenues. Technology developments such as Responsive Website Design, Dynamic Content Personalization, Dynamic Rate Marketing, Reservation Abandonment ...
Views: 2,073

Gather Digital Builds "Discoverable" Apps for Events Industry

Gather Digital Builds "Discoverable" Apps for Events Industry 24/02/2015. EventsInAmerica.com (EIA) spoke with Ben Comer of Gather Digital.EIA: What is Gather Digital?Ben Comer: Gather Digital is a leading provider of mobile apps for events, conferences and member organizations. ...
Views: 920

More than Showing Up

More than Showing Up 20/02/2015. Speakers can elevate event ROI with engagement, content marketing and collaboration.The demands of the professional speaker are increasing. On-the-mark content is critical to driving overall event ROI for both attendees ...
Views: 1,823

The Internet of Things and its Impact on Tradeshows and Events

The Internet of Things and its Impact on Tradeshows and Events 04/02/2015. Hundreds of billions of sensors are deploying quietly. They will track our every move and monitor almost everything with which we interact. The Internet of Things (IOT) will transform society and will ...
Views: 2,156

Adaptive vs. Full Responsive Design in Hospitality: How to Choose the Right Option for Your Property Website

Adaptive vs. Full Responsive Design in Hospitality: How to Choose the Right Option for Your Property Website 19/01/2015. Today, there are two prevailing "schools of thought" regarding website design and optimizing the hotel website for the multi-screen device world we live in: Responsive Website Design (RWD) and Adaptive Web Design ...
Views: 2,230

QuickMobile Appoints Craig Brennan as CEO

QuickMobile Appoints Craig Brennan as CEO 14/01/2015. Brennan is to lead company’s rapid expansion in the enterprise mobile app platform business.QuickMobile, the global leader in mobile enterprise meeting and event apps, announced yesterday the appointment of Craig ...
Views: 1,011

Xing Events launches Event PLUS

Xing Events launches Event PLUS 13/01/2015. More comprehensive coverage and better visibility concerning the relevant target audience. Xing Events, the event industry expert for attendee management and event marketing, offers a new form of events pages ...
Views: 1,078

More than Fun and Games

More than Fun and Games 11/01/2015. The video game industry seems to be growing up. Should the meeting industry follow its lead?Increasingly, I use video games to inspire new approaches on how we can design meetings. ...
Views: 1,517

How Dynamic Content Personalization Maximizes Website Revenues and Increases Customer Loyalty

How Dynamic Content Personalization Maximizes Website Revenues and Increases Customer Loyalty 27/12/2014. Traditionally, hotel websites have served the same content to all site visitors regardless of their preferences, demographics, and even geographic location. Every website visitor is served the exact same textual and visual ...
Views: 1,966

Azavista’s Future Event Tendencies

Azavista’s Future Event Tendencies 19/12/2014. Cassandra Michael, sales and marketing manager at Azavista, the leader in corporate event technology, gave a presentation about the future of events as the company envisions it, at EIBTM (Barcelona) last month.
Views: 1,372

The Risk in Not Risking

The Risk in Not Risking 16/12/2014. Despite the discomfort, for meetings to change positively we need to change.The meeting industry tends to view risk as a liability. We have (and need) complex contractual clauses that address ...
Views: 1,112

The Two New Google Updates Every Hotelier Should Know About

The Two New Google Updates Every Hotelier Should Know About 05/12/2014. Organic search is the leading source of traffic for hotel websites, and over 50% of online revenue in the hospitality industry originates from the search engines. So it’s no secret that Search ...
Views: 2,025

Stand Up and Roar

Stand Up and Roar 12/11/2014. What great ideas are you missing that are within your grasp? If you knew the answer, you’d be a better innovator, marketer, investor and meeting professional.In a world of chaos ...
Views: 1,442

Entrepreneurial Success: What Does it Really Take?

Entrepreneurial Success: What Does it Really Take? 31/10/2014. What does it really take to achieve entrepreneurial success? From my experience as a business development consultant and entrepreneurial coach, I have seen two different schools of thought on this issue. ...
Views: 1,544

XING Event Market Serves Members Events Matching Their Profile

XING Event Market Serves Members Events Matching Their Profile 27/10/2014. XING CEO Thomas Vollmoeller: "We connect people, not profiles. With the XING Event Market we bridge the online-offline gap yet." Which conferences are good for finding key contacts, partners and ...
Views: 1,659

The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning

The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning 21/10/2014. For the ninth year in a row, HeBS Digital announces the launch of "The Smart Hotelier’s Guide to 2015 Digital Marketing Budget Planning," just in time for the 2015 budget planning season.
Views: 2,040

Ticket to Ride

Ticket to Ride 08/10/2014. The not-really-a-taxi-service taxi service Uber is disrupting status quo transportation and welcomed by planners and attendees.Many cities are actively fighting Uber and similar transportation networks, such as Lyft, citing safety, ...
Views: 1,648

SEO is a Journey, Not a Destination: How to Implement an Ongoing SEO Strategy and Maximize Website Revenue

SEO is a Journey, Not a Destination: How to Implement an Ongoing SEO Strategy and Maximize Website Revenue 30/09/2014. For years now hotel marketers have claimed that search engines are on the way out as a viable marketing and distribution channel in hospitality. These claims, of course, have been followed with ...
Views: 3,494

The Top Ten Questions to Ask Your Online Media Agency

The Top Ten Questions to Ask Your Online Media Agency 21/09/2014. In the fast-paced, always-innovating online media space, hotel marketers have a newfound opportunity to invest in higher converting campaigns with increasingly smarter targeting technologies. Today’s hotel marketer must have a forward-thinking and ...
Views: 4,206

New XING EVENTS App with Upgraded Features

New XING EVENTS App with Upgraded Features 17/09/2014. Interactive agenda, speakers, event locations and sponsor information.XING EVENTS, the event industry expert for attendee management and event marketing, introduces its new and updated version of the XING EVENTS App. ...
Views: 1,570

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