Event Planner Spain Idéias e Recursos para Eventos e Reuniões na Espanha e Marrocos
Internet leaders: July 5,394,846 page views
Newsletter (15,000+ assinantes) Event Planner Spain mobile version RSS Event Planner Spain
 Pesquisa
 Hotéis e Salas
 Pesquisa
 agências de eventos
 Pesquisa
 fornecedores eventos
   Serviços
Event Planner Spain
Todas as categorias
Amograe Internacional. Produção audiovisual, palco, iluminação, cenários, telas, equipamentos, técnicos, equipe local. 
EIBTM 2014

The Global Meetings & Events Expo, Barcelona 18-20 November
The Global Meetings & Events Expo, Barcelona 18-20 November

Notícias de destaque
Fourteen Meetings Technology Trends to Watch for 2014 Fourteen Meetings Technology Trends to Watch for 2014 ...
Make Your Meeting Go Viral Make Your Meeting Go Viral ...
The Shift in Desktop to Mobile and Tablet Continues to Transform Hotel Bookings in Q1 2014 The Shift in Desktop to Mobile and Tablet ...
Managing AV for Non-Techies Managing AV for Non-Techies ...

What Google+ Means to You

Send this article to a friend
Share to Facebook Share to Twitter Share to Digg Share to Delicious More...
What Google+ Means to YouI don't always write in great geeky depth about technology, especially something as bleeding edge as Google+, but this new social network has the potential to be a really huge thing—and it's got the potential to be your next best tool for meeting planning. I don't say that lightly. Because it's Google, because the company is working fast to make the network amazing and because Google owns search and relevance, there is serious potential in its most recent product.

What is Google+?
Google+ is a social network platform launched by the search giant at the end of June. It's a bit like Facebook, only cleaner and faster with a better sense of organization and a better video chat feature. (Facebook offers one-on-one Skype, while Google+ "hangouts" allow for video chats of up to 10 people.)

What Does It Look Like?
Google+ comprises four main sections: streams, photos, profiles and circles.
  • Streams are the main communication engine, like Facebook news feeds or Twitter timelines. You can post text, photos, videos or links in the stream. Then, people can comment on what you've posted.
  • Google+ users have unlimited Picasa storage (which is great for meetings with lots of photos and media).
  • The profile is your view of you, broken into a listing of your posts, bio, photos, videos (like what one would see on your wall or on your Twitter stream), an About section (which lets you fill out a great amount of detail, add links, add geographical data and more), Photos, Videos, +1s (like Facebook "likes") and Buzz, which is your Google Buzz account, but prettier.
  • Circles organize the people you follow in Google+ and are probably the most useful change to social networking that Google has introduced. Grouping functions existed on Facebook and Twitter, but the circles are easier to understand.


How Do I Use It?
Google+ is currently designed for individuals only; there's no "business" account, though some people have made phony accounts that act like businesses. Google intends to roll out organization/business pages shortly (if not by the time this article runs).

Until then, get an account at http://plus.google.com and build your profile. Then, start finding friends, colleagues, suppliers and vendors and place them in circles that make sense to you. Organizing people takes time, so start now and you'll have a network in place when Google+ becomes more prominent and prevalent.

Community Platform
Right now, most of the information in the stream refers to Google+. People are curious about how to use it and how best to approach their needs. But, there are far less geek-only conversations going on. "Real" people are using Google+ the way they use Facebook, which means that your demographic will be there soon, if it's not already.

Google+ presents a simple, useful community platform tool, depending on your need for privacy (it's not yet clear how business pages will work, but you can restrict messages to certain circles and/or individuals). You can share photos, videos, articles and more information about and around your meetings and events in a one-to-many experience that beats any other social platform.

It's About Conversations
There's a really beaten cliché about social media being "all about the conversation," but Google+ is not a platform that cottons well to traditional marketing methods. If you can't carry on conversations, no one's going to care.

The conversation starts with your post. If it's interesting, people will engage. If it's self-promotional, they'll pass. Because there's no "events" function yet, your meeting information has to go into the stream. Make it interesting. And in between business stuff, share your personal side so that people can relate. Then, just stay current on your comments. If people comment on your posts, reply and keep the conversation going.

Start When You Can
At the time I'm writing, Google+ is in a closed field test. That will probably have changed when you get this article, so go set up your account. Here's what to do first.
  • Create a personal account, understanding that you'll use it for business purposes until they open up organization pages.
  • Groom your profile. Add lots of "about" information and site links.
  • Record a video to share. Talk about your organization and give a URL to your website.
  • Post photos from previous events to show what your events look like and who the players are.
  • Find and connect with interesting people, and add them to circles. Organizing people helps you cull what you read.
  • Read blog posts about Google+ to see how other businesses use it.
  • Practice sharing, and see what people respond to.
  • Keep conversations alive.
  • Find and share interesting things with your community, no matter what.


Google+ won't appeal to everyone, but Google's massive reach and its ability to eventually integrate a lot of powerful software indicate that this will be an important social network. Get in early.

And when you get there, look for me. I'll be happy to share with you. One+
Comment on this news item
Name     Email

See more Meeting Professionals International (MPI) news
See more meeting and event technology news

Tags, event suppliers: Marketing  Media  Software  Video 

Tags, news section: Business  Communication  Facebook  Google  IT  Marketing  Media  Meeting  Organization  Planning  Social  Software  Technology  Twitter  url 

Glossary, news section: Bit  Blog  Buzz  Function  Networking  Post  SET  Show  SITE  Social media  Social network  Video 

Number of views of this article: 6,823

Pesquisar tudo
Loading
Newsletter
Fornecedores
Acesso Membros
usuário
senha
Palacio de Ferias y Congresos de Málaga. Trade Fair Center / Centro de Congressos Málaga, Centro de Convenções Espanha
Uila Motor y Aventura. Tracking, eventos de automobilismo, 4x4 em toda a Espanha 
CREA Group - Event Management Barcelona. Organização de eventos, incentivos e viagens de grupo em Barcelona, Madri, Valência e Andaluzia, Espanha
Indigo Travel & Events. DMC especialista em viagens de incentivo, planejamentos especializados e eventos exclusivos na Espanha e Marrocos
Hotel Barceló Sancti Petri. Hotel de Luxo para congressos Cadiz, Espanha

 
Quem Somos | Anuncie | Fale Conosco | Condições Legais | Glossário | Mapa Site
Se você está organizando qualquer tipo de evento na Espanha ou no Marrocos, entre em contato conosco
ou utilize nosso portal com mais de 500 fornecedores de qualidade para pedir orçamentos gratuitos e sem comissão.

Com cerca de 4,000,000 de vistas de página e mil pedidos de orçamento mensais, Event Planner Spain é o portal
para organização de eventos mais visitado da Espanha, disponível em oito idiomas e com visitas de mais de 160 países.
Se você que atingir nosso público-alvo, entre em contato conosco para uma proposta interessante.

Event Planner Spain, S.L.
Paseo de la Sierra, 38-20, 29018 Málaga, Espanha
© Copyright Event Planner Spain 2006-2014
Tel. +34 952 294 327

GolfCanal. Spacious venue in Central Madrid for all types of outdoor events

Último fornecedor

GolfCanal. Spacious venue in Central Madrid for all ...
Hilton Buenavista with El Greco

Última oferta

Hilton Buenavista with El Greco ...
The Top Ten Questions to Ask Your Online Media Agency

Última notícia

The Top Ten Questions to Ask Your Online ...
OISA Traducción Simultánea. Equipe de tradução simultânea e tradutores para congressos, conferências, simpósios, apresentações, juntas, conselhos, colóquios, cursos, Madri, Espanha

Fornecedor aleatório

OISA Traducción Simultánea. Equipe de tradução simultânea e ...
Special 2014 Promotion at the H10 Estepona Palace

Oferta aleatória

Special 2014 Promotion at the H10 Estepona Palace ...
La Asociación Española de Destination Management Companies celebra su Asamblea General en Santander

Notícia aleatória

La Asociación Española de Destination Management Companies celebra ...

Málaga Convention Bureau Member MPI Member, Meeting Professionals International CO2 Neutral Website Exhibiting at EIBTM, global event for meetings and incentives IMEX 2015 – Frankfurt 19-21 May. The essential worldwide exhibition for incentive travel, meetings and events ICCA Iberian Chapter