Meeting Professionals International (MPI), the meeting and event industry’s most dynamic global community, helps its members – more than 24,000 members belonging to 71 chapters and clubs worldwide – thrive by providing human connections to knowledge and ideas, relationships, and marketplaces.
One+, MPI’s monthly magazine, available both in paper edition and online, taps the expertise of industry leaders from all over the world to provide it readership with the latest meetings and event industry trends.
Appealing to your prospective attendees’ self-interest will attract them to your event and keep them engaged from start to finish.When you deeply engage attendees from the very start—strategically based on ...
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The ins and outs of doing business in China are what APEX learned on a recent overseas trip.Imagine yourself as an executive in the airline industry. As such, you probably ...
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How to lay the groundwork for framing event-based CSR programs.Event professionals are conditioned to organize corporate social responsibility using the familiar "triple bottom line" or possibly the nine APEX categories ...
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Value is a loaded word.The worth of something is subjective, depending who’s doing the evaluating and how. When it comes to trade shows, does the organizer’s investment determine their value? ...
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On-demand is here to stay, but it’s a challenge for the meetings and hospitality industry."On-demand" vs. "when we say so" is not just a Millennial issue. Perhaps technological innovations have ...
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Unique ideas for breaking away from traditional meeting formats, whether you have five attendees or 5,000.To generate groundbreaking ideas for meetings, I first ask: "How will we engage meeting participants ...
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The first of the UK Economic Impact Study (UKEIS) results were announced by Meeting Professionals International (MPI) Foundation at International Confex yesterday. The results, which provide a detailed profile of ...
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Ideas for staying on-trend and within budget for your F&B.While trends come and go, one thing that can always be counted on is the importance of food and beverage to ...
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The last of a three-part pricing series, this article focuses on alternative models for two important relationship and revenue streams for meetings: membership and sponsorship.Relationships drive profitability when it comes ...
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How online gaming techniques can help you design and deliver better meeting content.I am fascinated by technology. The reason? Because when I unpick the reasons behind innovations, I like to ...
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How to handle social media during your socially responsible events.Transparency is one of the commandments of social responsibility, enhancing other socially responsible actions such as stakeholder engagement. Social media is ...
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A hybrid meeting approach helped eBay—the company that brings strangers worldwide together to buy and sell goods online—bring its own European team together.This case study is one piece of MPI’s ...
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The second of a three-part pricing series, this article focuses on improving the use discounts to boost attendance, engagement and room block pickup, while improving social and environmental performance.This is ...
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The first in a three-part pricing series, this article examines myriad essential pricing considerations for meetings and events. Let’s face it: Between the economy, scandals and competition from free online ...
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If new technology is implemented correctly, it could go a long way in allowing your delegates more options to connect with one another.I don’t usually like technology interfering with live ...
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How economically challenged european countries can be a boon for U.S. Meetings"Spain’s Credit Crunch," "Greece’s Euro Woes," "Challenges for Europe’s Economic Core." These are just some of the recent news ...
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How to convince your customers that choosing what’s better for the planet is better for your event.Green washing is gone. It’s no longer accepted when companies say they are sustainable. ...
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Get your audience involved—and keep them that way—with these 11 tips for excellent engagement. "Engagement" reached official buzzword status long ago, but that doesn’t mean it’s an idea that should ...
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What smartphone technology can teach (and remind) us about meeting design.The message being debated about MPI’s future of meetings within groups, surveys and expert interviews is emphatic: don’t use technology ...
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Gamification in the meetings you plan next can help foster confidence with your attendees.What is your organization’s most valuable asset: Employees? Customers? Intellectual property? Leadership? Brand? I believe your most ...
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We need to create information like TV producers do.Flying from Boston to Phoenix on Jetblue last month, I caught a glimpse of what inspires National Geographic and history channel programs ...
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Sustainability practices bond employees (and attendees) to a company and drive innovation.Ask David Oakey, a carpet designer at Interface Flor, for his inspiration for 2003’s über-popular (and, now, oft knocked ...
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Meeting Professionals International’s (MPI) member magazine has been named to the Top Ten Best Magazines of the Year in 2012 by the American Society of Business Publications Editors (ASBPE) Azbee Awards of ...
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Jesus Maria Gomez Merino will occupy the post for the next two years.Jesus Maria Gomez Merino was appointed to the post of president during the Annual Associates’ Meeting of the ...
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How to find your Social Return on Investment (SROI).Many event professionals try to make a positive difference through community service events, in support of a social responsibility (CSR) program. It ...
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The challenge of finding profit and success in today’s tough landscape as seen through a unique European lens.It’s unlikely the ancient Greeks’ legendary Trojan Horse maneuver would have much military ...
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Technology trends present challenges for the industry, but also present opportunities to enhance and extend meetings beyond face value.Technology is the most significant area of change facing the industry. In ...
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Responses to MPI’s survey of 1,100 meeting and hospitality organizations suggest that there are a lot of altruistic people in our industry."I want to do right by the world.""I want ...
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Game mechanics enable events to fulfill genuine human needs for connection, happiness, challenge, motivation, community support—and sustainability.Serious fun through the integration of game mechanics can add power, impact and focus ...
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Meeting professionals say that a CSR policy demonstrates credibility and trustworthiness to clients and provides some market differentiation. Nine out of 10 meeting industry businesses actively engage in corporate social ...
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A new study reveals the realities of meetings going virtual, from the variety of formats and sourcing to measurement and comparisons to face to face.The role of virtual meetings is ...
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Exploring the Intersection of Social Media, Gaming Strategy and Business.The White House does it. Siemens does it. SAP, Marriott and Hilton Garden Inns do it. Jazz icon Ella Fitzgerald may ...
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On 9 February, the Spanish chapter of Meeting Professionals International held the second of its two sessions, dedicated to new formats, technologies and tendencies in the meetings and event industry, at the ...
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By 2020, small businesses will respond to new market opportunities with variable-cost business plans, according to emergent research. Small business numbers will have increased by then, with the greatest growth ...
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The economic crisis is one of the greatest challenges facing businesses today. And it’s exacerbated by a crisis in leadership when it comes to articulating a clear business value proposition and executing ...
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The Spanish Chapter of Meeting Professionals International surprised attendees with a dynamic and participative educational session, held at the ME by Melia in Madrid, addressing new formats, technologies and trends in the ...
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When Ron Johnson planned a recent conference for the State Bar of California in Hong Kong, the group wanted to minimize its carbon footprint. Responding to this concern, he arranged the entire ...
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At the beginning of the year, the Spanish chapter of Meeting Professionals International (MPI), the world's leading professional meetings and events association, and Melia Hotels International, Spain's leading hotel chain, signed a ...
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In these shaky economic times, most of us are making do with less—less hands, less money, less supplies. The end result: A whole lot of people are getting fried, burnt to a ...
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There's no denying it: green has arrived. The greening of the meeting and event industry may be nascent, but sustainability is certainly no longer fringe. In fact, integrating sustainability into ...
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The success or failure of an entire event falls on your shoulders. No pressure, right? Even if you are more resilient than most, the stress of regular life combined with the massive ...
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Look at your delegates. If they're not poking and prodding an iPad or taking photos and video with their smartphones, I'd be surprised. In 2011, smartphone and tablet sales are surpassing desktop ...
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Times are tough for the incentives industry. With traces of the recession still lingering, companies have continued to keep their belts tight and their employees close to home. One U.S. company, however, ...
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Meeting professionals often ask me for recommendations on everything from books to venues to…speakers. After all, I share the stage with dozens of established and upcoming keynotes every year. And ...
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Jeff Sventek traveled for a whole day to make it to his organization's Annual Scientific Meeting in Anchorage, Alaska. Some members, especially older ones, said they couldn't attend because of the distance. ...
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I don't always write in great geeky depth about technology, especially something as bleeding edge as Google+, but this new social network has the potential to be a really huge thing—and it's ...
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