One hundred and eighty delegates from all over the world working for Roche Pharma’s financial departments attended the forum, held in Madrid last November.
Iberoteam was commissioned to organize and coordinate the forum’s chief social event, as well as printed matter and gift logistics. This included organizing and coordinating the gala dinner, followed by a party with a DJ, with drinks and dancing, transfer logistics, and printed matter: welcome notes, posters, etc.
The gala dinner was held at Faena Madrid, only five minutes away from the hotel. On arrival, the delegates were offered a welcome drink, during which the event’s logo – Roche Global Player Forum Madrid 2011 – was displayed on a number of screens. Afterwards, a buffet dinner, comprising a select choice of Mediterranean dishes, was served.
After dinner, the guests were treated to a spectacular flamenco-tango fusion show, produced by Faena Madrid, followed by drinks and dancing.
IBEROTEAM organizes Roche Global Player Forum
Iberoteam is a Madrid-based DMC and incentive house, with over 20 years of experience in the industry, whose client portfolio includes multinationals such as Basf, Draeger Medical, Janssen Cilag, EAFA (European Aluminium Foil Association), Generali, Grünenthal, Henkel, Hornbach, Leo Pharma, Mary Kay, Philips, Thyssen Krupp, Mitsubishi, Petronas, Volkswagen, WWK, Wella, Wyeth Pharma, etc.
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