Not so long ago, congresses and meetings in general were notorious for being stodgy, unimaginative affairs, in which everything, from accommodation and catering to the venue and leisure activities (if any), was fairly predictable. For people who have to attend a lot of events during the year, travelling sometimes great distances, with the obligation of sleeping several nights or more away from home, understandably general event quality is primordial.
The aim of this section is therefore to give people considering staging an event in Spain or Morocco (corporate travel or event managers, marketing directors, executive secretaries, communications or human resources managers, commercial directors, general or commercial managers, event organisers or incentive houses, advertising and marketing agencies, decision-makers of private or public associations, private citizens, etc.) an indication of the comprehensive range of quality resources available, some pre-event planning tips and money-savers, as well as general information both about the meeting and event industry and about current trends.