Online Hotel Booking Surge in UK

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Date of publication : 19/03/2008 – BDRC

The BDRC British Hotel Guest Survey has revealed that the majority of domestic business travellers and holidaymakers now book their hotels online.

According to the results of the BDRC British Hotel Guest Survey, 70% of business travellers and 64% of holidaymakers now make hotel bookings on the Internet, contrasting sharply with levels in 2000 (11% and 64%, respectively). Another trend identified in the survey is that the number of travellers booking through individual hotel website will continue to increase.

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